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Broadwick Soho

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Photo gallery for Broadwick Soho

A hotel entrance with a red awning, potted plants, and a brick facade.
An outdoor dining area with a round table set for two, surrounded by cushioned seating and various plants.
A well-lit entrance with a pink door, brick walls, and potted plants.
A bar area with a long counter, multiple stools, and a variety of bottles on shelves.
Unclassified image, 5 of 62, button

Reviews

9.8 out of 10
Exceptional

Popular amenities

  • Free WiFi
  • Air conditioning
  • Parking available
  • Business services

Explore the area

View in a map
20 Broadwick Street, London, England, W1F 8HT
  • Place, Theatreland
    ‪1 min walk‬
  • Place, Marshall Street Leisure Centre
    ‪1 min walk‬
  • Place, Carnaby Street
    ‪1 min walk‬
  • Airport, London (LCY-London City)
    ‪39 min drive‬

Room options

View all photos for Junior Suite

A hotel room with a bed, a sofa, a round table, and a decorative elephant statue.

Junior Suite

  • 409 sq ft
  • Sleeps 3
  • 1 King Bed
  • Free WiFi

View all photos for Suite (Broadwick)

A hotel room with a large bed, a sitting area with a sofa and a table, a mirror, and a view of the city through the window.

Suite (Broadwick)

  • 495 sq ft
  • Sleeps 3
  • 1 King Bed
  • Free WiFi

View all photos for Superior Room

A neatly made bed with white linens, a wooden nightstand with a lamp, a vase with flowers, and a framed botanical print.

Superior Room

10.0 out of 10
Exceptional
(1 review)
  • 215 sq ft
  • Sleeps 2
  • 1 Queen Bed
  • Free WiFi

View all photos for Standard Room

A hotel room with a large bed, a wooden wardrobe, a small table with a lamp, a pink chair, and a window with curtains.

Standard Room

9.2 out of 10
Wonderful
(7 reviews)
  • 194 sq ft
  • Sleeps 2
  • 1 Queen Bed
  • Free WiFi

View all photos for Family Suite

A neatly arranged bedroom with a bed, bedside lamps, a nightstand with books, a patterned chair, and a large mirror.

Family Suite

  • 689 sq ft
  • Sleeps 5
  • 1 Queen Bed and 1 King Bed
  • Free WiFi

View all photos for Deluxe Room

A bedroom with a bed, two bedside lamps, a small table with a vase, and a chair.

Deluxe Room

10.0 out of 10
Exceptional
(2 reviews)
  • 280 sq ft
  • Sleeps 3
  • 1 King Bed
  • Free WiFi

View all photos for Luxury Room

A bedroom with a large bed, a nightstand with books, a lamp, and a painting on the wall.

Luxury Room

10.0 out of 10
Exceptional
(7 reviews)
  • 248 sq ft
  • Sleeps 2
  • 1 Queen Bed
  • Free WiFi

View all photos for Penthouse

A well-furnished bedroom with a bed, a sofa, a glass coffee table, and a chandelier.

Penthouse

  • 969 sq ft
  • Sleeps 3
  • 1 King Bed
  • Free WiFi

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About the neighborhood

London

London City Centre stay.Within a 10-minute walk of this London City Centre hotel, you'll find Oxford Street and Piccadilly Circus. Leicester Square and Trafalgar Square are also within half a mile (1 km).

What's nearby

  • Theatreland - 1 min walk - 0.0 miles
  • Marshall Street Leisure Centre - 1 min walk - 0.1 miles
  • Carnaby Street - 1 min walk - 0.1 miles
  • Regent Street - 3 min walk - 0.2 miles
  • Oxford Street - 3 min walk - 0.2 miles

Getting around

  • Tottenham Court Road Underground Station - 5 min walk
  • Tottenham Court Road Station - 8 min walk
  • London City Airport (LCY) - 43 min drive

Restaurants

  • ‪Café Leon Dore - ‬1 min walk
  • ‪L'ETO Caffè - ‬2 min walk
  • ‪Heard. Burger - ‬3 min walk
  • ‪Supernova - ‬3 min walk
  • ‪Kings Arms London - ‬2 min walk

About this property

Broadwick Soho

5-star luxury hotel near Oxford Street
There's a restaurant on site, as well as a coffee shop/cafe. You can unwind with a drink at one of the 2 bars/lounges. Public spaces have free WiFi and wired Internet. Multilingual staff, tour/ticket assistance, and coffee/tea in a common area are also featured at the luxury Broadwick Soho. The hotel can provide concierge services and wedding services. For a fee, parking is available. A complete renovation of Broadwick Soho was completed in November 2023.

This Victorian London hotel is smoke free.

  • 1 building
  • 57 guestrooms or units
  • 8 levels
  • 2 bars or lounges
  • Meeting rooms
  • Built in 2023
  • Breakfast available (surcharge)
  • Coffee in lobby
  • Dry cleaning
  • Self-service laundry
  • Front desk (24 hours)
  • Express check-out
  • Staff is multilingual
  • Storage area for luggage
  • Tour and ticket information
  • Concierge
  • Wedding services available
  • Newspapers in lobby (free)
  • Bellhop
  • Elevator
  • No smoking on site
  • 1 conference room
  • Dining venue
Broadwick Soho offers 57 accommodations with minibars and laptop-compatible safes. Pillowtop beds feature Frette Italian sheets, down comforters, and premium bedding. 43-inch Smart televisions come with premium digital channels and Netflix. Bathrooms include showers with rainfall showerheads, slippers, designer toiletries, and hair dryers.

This London hotel provides complimentary wireless Internet access. Business-friendly amenities include desks and desk chairs, as well as phones; local and international calls are complimentary (restrictions may apply). Additionally, rooms include espresso makers and complimentary newspapers. Hypo-allergenic bedding and irons/ironing boards can be requested. A nightly turndown service is provided and housekeeping is offered daily.

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Property amenities

Family friendly

  • Art supplies
  • Children's books
  • Children's games
  • High chair
  • In-room babysitting (surcharge)
  • Laundry facilities

Internet

  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi and wired internet

Parking and transportation

  • Height restrictions apply for onsite parking
  • Secured self parking on site (GBP 65 per day)
  • Onsite parking includes off-street options

Food and drink

  • Daily full breakfast available 7:30 AM to 11:00 AM for a fee: GBP 9 to 40 for adults and GBP 5 to 25 for children
  • 2 bars/lounges
  • A coffee shop/cafe
  • A restaurant
  • Coffee and tea in common areas

Things to do

  • Bicycle tours

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Area rugs in room
  • Assistive listening devices
  • Elevator (36 inch wide door)
  • Hardwood flooring in public areas
  • Hardwood flooring in room
  • Smooth flooring in room
  • Stair-free path to entrance
  • Tile flooring in room
  • Vibrating pillow alarm
  • Visual fire alarm
  • Well-lit path to entrance
  • Wheelchair accessible (may have limitations)
  • Wheelchair-accessible concierge desk
  • Wheelchair-accessible lounge
  • Wheelchair-accessible path of travel
  • Wheelchair-accessible path to elevator
  • Wheelchair-accessible public washroom
  • Wheelchair-accessible restaurant
  • Wheelchairs on site

Room amenities

Entertainment

  • 43-inch smart TV with premium digital channels
  • Netflix
  • Streaming services

Bedroom

  • Blackout drapes
  • Down comforter
  • Frette Italian sheets
  • Hypo-allergenic bedding
  • Pillowtop mattress

Bathroom

  • Designer toiletries
  • Hair dryer
  • Heated bathroom floor
  • Rainfall showerhead
  • Shower
  • Slippers
  • Toothbrush and toothpaste (on request)
  • Towels provided

Food and drink

  • Electric kettle
  • Espresso maker
  • Free bottled water
  • Minibar
  • Restaurant dining guides

More

  • Air conditioning (climate-controlled)
  • Connecting rooms available
  • Desk
  • Desk chair
  • Electrical adapters
  • Free daily newspapers
  • Free international calls
  • Free local calls
  • Heating (climate-controlled)
  • Iron/ironing board on request
  • Laptop workspace
  • Laptop-compatible safe
  • Phone

Policies

Check-in

Check-in start time: 3:00 PM; Check-in end time: anytime
Minimum check-in age: 18

Check-out

Check-out before noon
Late check-out subject to availability
A late check-out fee will be charged
Express check-out available

Special check-in instructions

Guests will receive an email within 48 hours before arrival with check-in instructions; front desk staff will greet guests on arrival at the property
Information provided by the property may be translated using automated translation tools

Access methods

Staffed front desk

Pets

  • No pets allowed, but service animals are welcome

Children and extra beds

  • Children are welcome.
  • Rollaway/extra beds are available for GBP 90.0 per day.
  • Cribs (infant beds) are not available.

Property payment types

Important information

Optional extras

The fees and deposits listed below will be charged at the time of service, check-in, or check-out.

  • Fee for full breakfast: approximately GBP 9 to 40 for adults, and GBP 5 to 25 for children
  • Secured self parking fee: GBP 65 per day
  • Late check-out is available for a fee (subject to availability)
  • Rollaway bed fee: GBP 90.0 per day
  • Service fee: 5 percent

This may not be a comprehensive list. Fees and deposits are subject to change and might not include tax.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards and debit cards; cash is not accepted
Safety features at this property include a fire extinguisher
Charges for extra guests may apply and vary according to property policy.
A cash deposit, credit card, or debit card for incidental charges and government-issued photo identification may be required upon check-in.
Special requests are subject to availability at the time of check-in. Special requests can't be guaranteed and may incur additional charges.
    This property is managed by a professional host. The provision of housing is linked to their trade, business, or profession. This property accepts Visa, Mastercard, American Express, JCB International, Union Pay, and debit cards. Cash is not accepted. For guests' safety, the property includes a fire extinguisher in each accommodation.

We should mention

  • Connecting/adjoining rooms are subject to availability and can be requested by contacting the property at the number on your booking confirmation.

Property is also known as

Broadwick Soho Hotel
Broadwick Soho London
Broadwick Soho Hotel London

Frequently asked questions

How close is Broadwick Soho to the airport?

Broadwick Soho is 9.9 mi (43-min drive) away from the London City Airport (LCY) airport, the closest popular airport to the property.

How much does it cost to stay at Broadwick Soho?

As of Aug 25, 2026, prices found for a 1-night stay for 2 adults at Broadwick Soho on Aug 30, 2026 start from $538, including taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

Does Broadwick Soho have an airport shuttle?

Airport shuttle services are not available at Broadwick Soho.

Does Broadwick Soho offer free breakfast?

Free breakfast isn’t offered at Broadwick Soho, but full breakfast is offered for a fee of between GBP 9 and 40 for adults, GBP 5 and 25 for children. It's available every day from 7:30 AM to 11:00 AM.

Is there a casino at Broadwick Soho?

No, there is no casino at this hotel.

What time is check-in at Broadwick Soho?

Check-in start time: 3:00 PM; Check-in end time: anytime.

Is there free parking at Broadwick Soho?

Free parking is not available at this hotel. Self parking is available for GBP 65 per day.

Does Broadwick Soho have a pool?

Broadwick Soho does not have a pool.

Does Broadwick Soho have a restaurant?

Broadwick Soho is home to Dear Jackie, which features Italian cuisine, al fresco dining, and light fare.

Does Broadwick Soho have a spa?

There are no spa services available at this hotel.

How close is Broadwick Soho to downtown London?

Broadwick Soho is 0.6 mi away from London.

Broadwick Soho Reviews

Reviews

9.8

Exceptional

Rating 10 - Excellent. 144 out of 155 reviews
Rating 8 - Good. 6 out of 155 reviews
Rating 6 - Okay. 4 out of 155 reviews
Rating 4 - Poor. 1 out of 155 reviews
Rating 2 - Terrible. 0 out of 155 reviews

10/10

Cleanliness

9.8/10

Staff & service

9.6/10

Amenities

10/10

Property conditions & facilities

Reviews

Verified review

10/10 Excellent

Staale Endre

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Nice room and excellent breakfast service
Stayed 3 nights in Apr 2026
Verified review

10/10 Excellent

Francisco

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The bar, restaurant, details, staff, service…absolutely everything was great. Would gladly stay here again on my next trip to London.
Stayed 4 nights in Mar 2026
Verified review

10/10 Excellent

Sam

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Amazing well put together
Stayed 1 night in May 2026
Verified review

10/10 Excellent

David

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Located in a fun area, the hotel is both boutique and trendy. Please make sure to visit the roof top bar!! The staff were fantastic. Thank you
Stayed 1 night in May 2026
Verified review

10/10 Excellent

Linton

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Excellent
Stayed 2 nights in May 2026
Verified review

10/10 Excellent

Suki

Liked: Cleanliness, staff & service, amenities
Great stay, staff were so warm and welcoming especially with our 8 year old son who offered himself up for working in the Flute bar 😂! Food in Flute and breakfast really stood out and will definitely return!!
Stayed 2 nights in Feb 2026
Verified review

10/10 Excellent

Rebecca

Liked: Cleanliness, property conditions & facilities
Spotless room, very friendly staff
Stayed 2 nights in Jan 2026
Verified review

10/10 Excellent

Victoria

Liked: Cleanliness, staff & service, property conditions & facilities
Fantastic hotel in primo location.
Stayed 8 nights in Nov 2025
Verified review

10/10 Excellent

Pamela

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Really amazing hotel in a great location.
Stayed 1 night in Dec 2024
Verified review

10/10 Excellent

Allison

Liked: Cleanliness, amenities, property conditions & facilities
Hotel absolutely beautiful, staff very good, service great! Lovely food in Dear Jackiey.
Stayed 1 night in Nov 2025
Verified review

10/10 Excellent

Andrew

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Had a wonderful stay with my wife. it was great to stay in the heart of Soho in such a beautiful place.
Stayed 1 night in Nov 2025
Verified review

10/10 Excellent

Neill

Liked: Cleanliness, staff & service, property conditions & facilities
Best hotel in Soho!
Stayed 1 night in Aug 2025
Verified review

10/10 Excellent

laura

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Wonderful property and wonderful staff. Will stay again.
Stayed 4 nights in Apr 2025
Verified review

10/10 Excellent

Michael

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Fantastic one night stay, rooms were beautiful and the rooftop bar is amazing. All staff were very helpful we would definitely return.
Stayed 1 night in Aug 2025
Verified review

10/10 Excellent

Earnell

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
LOVED this cute and unique hotel. Great area. Lovely staff. I will definitely stay here again ☺️
Stayed 2 nights in Aug 2025
Verified review

10/10 Excellent

Christine

Liked: Cleanliness, staff & service, property conditions & facilities
Great interior decor, lovely staff and liked the location. 👍
Stayed 1 night in Sep 2024
Verified review

10/10 Excellent

Erik

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great Service, Great Design, Great Rooms and VERY fun Rooftop Bar!
Stayed 2 nights in Mar 2025
Verified review

10/10 Excellent

Alexander

Liked: Cleanliness, staff & service, amenities
Amazing location, and every little detail was thought of. Quality of room was very good, and the turn down service was the best we’ve had everywhere, very thoughtful with everything in the right place for when we returned later that evening. Staff were very friendly and welcoming.
Stayed 1 night in Nov 2025
Verified review

8/10 Good

Joshua

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
We didn’t get any information about what services available in the hotel when we checked in… , front disk girl was not professional in loudly saying .. sir your card was declined… and she was mistaken.. she charged my cards twice.. and they had to refund me.. a gentleman in the front disk was awesome and went the extra mile to help me finding my phone I lost in the taxi Overall the front disk manager was nice and apologetic We loved the hotel .. overall and we will come back
Stayed 2 nights in May 2026
Verified review

10/10 Excellent

Marshall

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Beautiful boutique hotel! Marvelous
Stayed 2 nights in Aug 2025
Verified review

10/10 Excellent

Rebecca

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stunning hotel - all the extra little touches didn't go unnoticed- will 100% be coming back
Stayed 1 night in Feb 2025
Verified review

10/10 Excellent

Paul

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Me and my wife stayed here. The rooms are superb and the staff are lovely. Top hotel in a great location.
Stayed 1 night in Jun 2024
Verified review

10/10 Excellent

Ehud

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Great new hotel
Stayed 1 night in May 2024
Verified review

10/10 Excellent

Erik

Liked: Amenities, property conditions & facilities
Favourite hotel in London, by far.
Stayed 1 night in Jun 2025
Verified review

10/10 Excellent

Lizah

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
I can’t wait to go back! Amazing interior, staff and restaurant/lounge options both within the hotel and in the area.
Stayed 1 night in Oct 2024