Flom Boutique Hotel

4.0 star property
4-star hotel near Piazza di Santa Maria Novella

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Photo gallery for Flom Boutique Hotel

Bar (on property)
Bar (on property)
Depandance (Raggiungibile con una rampa di scale) | Down comforters, minibar, in-room safe, desk
Down comforters, minibar, in-room safe, desk
Exterior

Reviews

9.8 out of 10
Exceptional

Popular amenities

  • Free WiFi
  • Air conditioning
  • Parking available
  • Laundry
  • Housekeeping

Explore the area

View in a map
41 Via Guelfa, Florence, FI, 50123
  • Place, Central Market
    ‪2 min walk‬
  • Place, Cathedral of Santa Maria del Fiore
    ‪6 min walk‬
  • Place, Piazza di Santa Maria Novella
    ‪7 min walk‬
  • Airport, Florence (FLR-Peretola)
    ‪13 min drive‬

Room options

Standard Double Room

9.4 out of 10
Exceptional
(19 reviews)
  • 161 sq ft
  • City view
  • Sleeps 2
  • 1 Queen Bed

Basic Room

9.6 out of 10
Exceptional
(12 reviews)
  • 151 sq ft
  • 1 bedroom
  • Sleeps 2
  • 1 Queen Bed

Triple Room

9.6 out of 10
Exceptional
(17 reviews)
  • 205 sq ft
  • City view
  • Sleeps 3
  • 1 Queen Bed and 1 Twin Bed

Junior Suite

10.0 out of 10
Exceptional
(1 review)
  • 248 sq ft
  • 1 bedroom
  • City view
  • Sleeps 4
  • 1 Queen Bed and 1 Double Sofa Bed

Family Suite

10.0 out of 10
Exceptional
(5 reviews)
  • 344 sq ft
  • 1 bedroom
  • Sleeps 5
  • 1 Double Bed, 1 Twin Bed and 1 Queen Sofa Bed

Deluxe Room

9.8 out of 10
Exceptional
(8 reviews)
  • Sleeps 2
  • 1 Queen Bed

Depandance (Raggiungibile con una rampa di scale)

10.0 out of 10
Exceptional
(1 review)
  • City view
  • Sleeps 4
  • 2 Queen Beds

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About the neighborhood

Florence

Historic Centre of Florence stay.Within a 15-minute walk of this Historic Centre of Florence hotel, you'll find Piazza di Santa Maria Novella and Fortezza da Basso. Also, Cathedral of Santa Maria del Fiore is within half a mile (1 km) and Ponte Vecchio is within 2 miles (3 km).

What's nearby

  • Central Market - 2 min walk - 0.1 miles
  • Cathedral of Santa Maria del Fiore - 6 min walk - 0.4 miles
  • Fortezza da Basso - 6 min walk - 0.4 miles
  • Piazza di Santa Maria Novella - 7 min walk - 0.4 miles
  • Piazza del Duomo - 8 min walk - 0.5 miles

Getting around

  • Fortezza Tram Stop - 6 min walk
  • Florence (ZMS-Santa Maria Novella Train Station) - 7 min walk
  • Florence Airport, Peretola (FLR) - 33 min drive

Restaurants

  • ‪Mò Si Caffetteria alla Vecchia Maniera - ‬1 min walk
  • ‪Osteria Dell’ Osso - ‬2 min walk
  • ‪Matto Matto - ‬1 min walk
  • ‪Le Sorgenti - ‬2 min walk
  • ‪I Camaldoli - ‬3 min walk

About this property

Flom Boutique Hotel

4-star hotel near Piazza di Santa Maria Novella
Free breakfast is served daily. Public spaces have free WiFi. An airport shuttle (available 24 hours) is available for a fee. Flom Boutique Hotel also features tour/ticket assistance, concierge services, and dry cleaning/laundry services. Parking is available for a fee.

This 4-star Florence hotel is smoke free.

  • 33 guestrooms or units
  • Buffet breakfast (free)
  • Dry cleaning
  • Front desk (24 hours)
  • Storage area for luggage
  • Tour and ticket information
  • Concierge
  • Elevator
  • No smoking on site
Flom Boutique Hotel offers 33 air-conditioned accommodations with minibars and safes. Beds feature down comforters. 42-inch Smart televisions come with digital channels. Bathrooms include showers with rainfall showerheads, slippers, bidets, and complimentary toiletries.

This Florence hotel provides complimentary wireless Internet access, with a speed of 50+ Mbps. Business-friendly amenities include desks and phones. Additionally, rooms include hair dryers and blackout drapes/curtains. Housekeeping is provided daily.

Similar properties

Property amenities

Internet

  • Available in all rooms: Free WiFi
  • In-room WiFi speed: 50+ Mbps
  • Available in some public areas: Free WiFi

Parking and transportation

  • 24-hour roundtrip airport shuttle on request for a surcharge
  • Covered valet parking on site (EUR 36 per night; includes in/out privileges)
  • Limited onsite valet parking

Food and drink

  • Free buffet breakfast available daily 7:30 AM to 10:00 AM

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Elevator
  • Hardwood flooring in room
  • Stair-free path to entrance
  • Wheelchair accessible (may have limitations)
  • Wheelchair-accessible path to elevator

Room amenities

Entertainment

  • 42-inch smart TV with digital channels

Bedroom

  • Blackout drapes
  • Down comforter

Bathroom

  • Bidet
  • Free toiletries
  • Hair dryer
  • Private bathroom
  • Rainfall showerhead
  • Shower
  • Slippers
  • Towels provided

Food and drink

  • Minibar

More

  • Air conditioning
  • Desk
  • Mobile key entry
  • Phone
  • Safe

Policies

Check-in

Check-in time starts at 2:00 PM

Check-out

Check-out before 11:00 AM

Special check-in instructions

This property offers transfers from the airport (surcharges may apply); guests must contact the property with arrival details before travel, using the contact information on the booking confirmation
Front desk staff will greet guests on arrival at the property
Information provided by the property may be translated using automated translation tools

Access methods

Staffed front desk

Pets

  • No pets allowed

Children and extra beds

  • Children are welcome.

Property payment types

Important information

Fees

Guests will be asked to pay the following charges at the property:

  • A tax is imposed by the city: EUR 7.00 per person, per night, up to 7 nights. This tax does not apply to children under 12 years of age.

We've listed all charges provided to us by the property.

Optional extras

The fees and deposits listed below will be charged at the time of service, check-in, or check-out.

  • Airport shuttle fee: EUR 70 per vehicle (one-way, maximum occupancy 4)
  • Covered valet parking fee: EUR 36 per night (in/out privileges)

This may not be a comprehensive list. Fees and deposits are subject to change and might not include tax.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards, debit cards, and cash
Safety features at this property include a fire extinguisher
Charges for extra guests may apply and vary according to property policy.
A cash deposit, credit card, or debit card for incidental charges and government-issued photo identification may be required upon check-in.
Special requests are subject to availability at the time of check-in. Special requests can't be guaranteed and may incur additional charges.
    This property is managed by a professional host. The provision of housing is linked to their trade, business, or profession. This property accepts Visa, Mastercard, American Express, Diners Club, Union Pay, debit cards, and cash. For guests' safety, the property includes a fire extinguisher in each accommodation. Guests can access their rooms with a mobile device.

Property Registration Number IT048017A1EZBDJY9J

We should mention

  • All guests (including children) need to be present at check-in to show their government-issued photo ID or passport.
  • Onsite cash transactions can't exceed EUR 5000, due to national regulations. For more details, please contact the property using information in the booking confirmation.

National rating

This property has received its official star rating from the local rating authority.

Property is also known as

Hotel Flom
Flom Boutique Hotel Hotel
Flom Boutique Hotel Florence
Flom Boutique Hotel Hotel Florence

Frequently asked questions

How close is Flom Boutique Hotel to the airport?

Flom Boutique Hotel is 4.5 mi (33-min drive) away from the Florence Airport, Peretola (FLR) airport, the closest popular airport to the property.

Does Flom Boutique Hotel have an airport shuttle?

Flom Boutique Hotel offers an airport shuttle 24 hours a day, on request, for a charge of EUR 70 per vehicle, one-way.

Does Flom Boutique Hotel offer free breakfast?

Flom Boutique Hotel offers free buffet breakfast every day from 7:30 AM to 10:00 AM.

Is there a casino at Flom Boutique Hotel?

No, there is no casino at this hotel.

What time is check-in at Flom Boutique Hotel?

Check-in begins at 2:00 PM.

Is there free parking at Flom Boutique Hotel?

Free parking is not available at this hotel. Valet parking is available for EUR 36 per night.

Does Flom Boutique Hotel have a pool?

Flom Boutique Hotel does not have a pool.

Does Flom Boutique Hotel have a spa?

There are no spa services available at this hotel.

How close is Flom Boutique Hotel to downtown Florence?

Flom Boutique Hotel is 0.6 mi away from Florence.

Flom Boutique Hotel Reviews

Reviews

9.8

Exceptional

Rating 10 - Excellent. 299 out of 349 reviews
Rating 8 - Good. 42 out of 349 reviews
Rating 6 - Okay. 5 out of 349 reviews
Rating 4 - Poor. 1 out of 349 reviews
Rating 2 - Terrible. 2 out of 349 reviews

10/10

Cleanliness

9.8/10

Staff & service

9.4/10

Amenities

9.8/10

Property conditions & facilities

9.4/10

Eco-friendliness

Reviews

2/10 Terrible

Jamie

Traveled with family
Unsafe street. Not what was advertised. Graffiti, trash and bars on the Windows. Left after one night, had reservations for 2. Not worth the money
Stayed 2 nights in Sep 2025

10/10 Excellent

Azita

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Great breakfast & extremely friendly staff for breakfast service and at the front desk with perfect food recommendations! Very comfortable hotel and bed. Good cleaning service as well. Central location. We really enjoyed our stay!
Stayed 5 nights in Sep 2025

8/10 Good

Rose

Traveled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Easily walkable to sights and restaurants. Friendly and helpful staff. Excellent breakfast.
Stayed 4 nights in Sep 2025

10/10 Excellent

Edward

Stayed 1 night in Sep 2025

10/10 Excellent

Vincent

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Very excellent stay.

Very professional and helpful staff. They offered great insight on where to go and how to get there. This hotel was a big surprise to me, by US standards this would be ultra-luxury. Why? The included breakfast was worth $50 a head if it was US, excellent, fresh fruit, very good coffee options (many), Italian-style treats from hard cheeses, cured meats, olives, various pastries. If I return to Florence staying here is a "no brainer". The neighborhood had "character" ... no big issues. Again the staff was so good, the room was super clean and comfortable. Tomb-like quiet at night and most of the evening. We had a nice patio area. Thanks Flom for a great stay. - we had a 5 night stay. US tourists
Stayed 5 nights in Sep 2025

10/10 Excellent

David

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Wonderful hotel, great location.

Hotel was great! We loved it. The location is perfect for walking to the city center, the staff is very friendly, the breakfast is delicious, and the room was very clean. I would definitely stay there again.
Stayed 3 nights in Sep 2025

8/10 Good

Holly

Stayed 1 night in Sep 2025

10/10 Excellent

Stephen

Stayed 3 nights in Sep 2025

10/10 Excellent

Anil

Traveled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
We had a wonderful time. The hotel and the room in great condition. Breakfast excellent. The property is walkable to most sites and close to the train and bus stations. Most of all: The staff were amazing! Super friendly and always available to help. Highly recommended!
Stayed 4 nights in Sep 2025

10/10 Excellent

JEAN

Traveled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Stayed here for 10 nights and the experience was fantastic! The location of the hotel is 5 mins walk to the train station and 10 minutes to the city center with all the attractions. The front desk crew is very friendly and welcoming. I liked all of them. They helped me with calling taxi and gave some good recommendations to the restaurants close by. Received a bottle of wine upon arrival which was nice. Room was very quiet and clean. Breakfast was nice but could offer more varieties. Would definitely come back again!
Stayed 10 nights in Aug 2025

10/10 Excellent

Etienne

Traveled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Really welcoming and friendly staff, great boutique hotel, extremely well located to see Firenze !
Stayed 1 night in Aug 2025

10/10 Excellent

Candice

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Andrew and the rest of the hotel staff went out of their way to ensure we were content with our stay at the hotel. The breakfast was delicious and the hotel rooms were very clean. Would definitely come here again!
Stayed 3 nights in Aug 2025

10/10 Excellent

Ying Shirley

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
We did get the bottle of prescco
Stayed 4 nights in Aug 2025

10/10 Excellent

Peter, NAPERVILLE

Traveled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The hotel staff was amazing!! They were very friendly and accommodating.
Stayed 1 night in Aug 2025

10/10 Excellent

James

Traveled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Great small hotel, friendly staff, good location

Very friendly small hotel, in a good location with comfortable rooms and a good breakfast. We stayed in a family room which was spacious, comfortable and suited us perfectly. Nothing spectacular but really good - and did I mention friendly? The team were lovely to us and the kids. Really recommend it.
Stayed 1 night in Aug 2025

10/10 Excellent

Jeremy

Traveled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
We booked the family suite and had no expectations before we arrived. Our family suite in Rome at another hotel was tiny. The family suite at Flom was awesome for our family of 4. So much room, comfy beds, lots of towels. The staff were friendly and we walked everywhere with no problems. Would definitely recommend!
Stayed 4 nights in Jul 2025

10/10 Excellent

Gustavo

Traveled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
All the staff were great. Day and night they were always eager to make your staying a pleasant experience. I highly recommend this hotel.
Stayed 3 nights in Jul 2025

10/10 Excellent

Eugene

Traveled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
We really enjoyed our stay. We loved the boutique feel and all the little details were thoughtful and elevated
Stayed 2 nights in Jul 2025

10/10 Excellent

Amy, Lighthouse Point

Traveled with group
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The hotel is beautiful! Very modern in the rooms and beautifully done. The staff were so helpful and friendly. I want to say a special thank to one of the front desk man. He had curly hair( apologies I don’t recall his name). He was so friendly and found us a wonderful restaurant!
Stayed 2 nights in Jul 2025

10/10 Excellent

Olga, BROOKLYN

Stayed 4 nights in Jul 2025

10/10 Excellent

Bruce

Traveled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The location is perfect for easy walking to everything you want in town, and an extremely easy walk to the train station to go everywhere else. Breakfast staff was amazing and very willing to work with our food allergies. Mohamed is the absolute best.
Stayed 9 nights in Jul 2025

10/10 Excellent

Alex, Sandy

Traveled with family
Liked: Cleanliness, amenities, property conditions & facilities
Amazing hotel! Most updated hotel we’ve stayed in yet in Europe. Great staff! Highly recommend.
Stayed 2 nights in Jul 2025

10/10 Excellent

JIE, Morgantown

Traveled with family
Liked: Cleanliness, property conditions & facilities
The staff at front desk are very friendly and helpful.
Stayed 4 nights in Jun 2025

10/10 Excellent

Amy

Traveled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Flom Perfecto!

Our stay was perfect! From our arrival with a warm welcome, to the fabulous breakfast offered each morning. Mohamed was a delight and made sure our every need was met!
Stayed 2 nights in Jun 2025

8/10 Good

Marci

Traveled with family
Liked: Cleanliness, property conditions & facilities
Rooms are large for Europe. Front desk is helpful and informative. Breakfast was delicious and staff very nice.
Stayed 1 night in Jun 2025