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We Orange Bay Business stated since 2012Feb, We announced Our responsibility -commitment that focuses on creating shared value and provides a cohesive, yet flexible framework to guide the activities of our business across our regions, also focused to build brands, While there are many social, economic and sustainability issues Orange-Bay addressed, only some will impact our business and only some can benefit from our resources and expertise. It is on these issues that we must focus to create a sustainable model for driving shared value. In developing Travel with Purpose, we conducted a immateriality assessment to identify and prioritize which issues we would address. At Orange bay - we acknowledge that to achieve Travel with Purpose, a truly integrated approach to corporate responsibility must be embedded throughout our business and inherent in our Values and the actions that we take.