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The Prima Hotel Jongno Insadong

Property class: 4
4-star hotel near Gyeongbokgung Palace

Choose dates to view prices

Photo gallery for The Prima Hotel Jongno Insadong

An indoor cafe with wicker furniture, large windows, and potted plants.
An indoor seating area with tables and chairs, a glass wall with artwork, and a view of the street outside.
A sculpture in a lobby with glass doors and a visible exit sign.
A traditional pavilion with a tiled roof, stone lion statues, and a stone pagoda.
A modern bathroom with a large bathtub, a window with a view of buildings and trees, and a wooden panel on one wall.

Reviews

9.2 out of 10
Wonderful

Popular amenities

  • Parking available

Explore the area

View in a map
46 Ujeongguk-ro, Jongno-gu, Seoul, 03145
  • Place, Gyeongbokgung Palace
    ‪8 min walk‬
  • Place, Bukchon Hanok Village
    ‪14 min walk‬
  • Place, Myeongdong Street
    ‪14 min walk‬
  • Airport, Seoul (GMP-Gimpo Intl.)
    ‪43 min drive‬

Room options

View all photos for Standard Single Room

A hotel room with a bed, bedside table, lamp, and a painting on the wall.

Standard Single Room

9.4 out of 10
Exceptional
(15 reviews)
  • City view
  • 172 sq ft
  • 1 bedroom
  • Sleeps 1
  • 1 Large Twin Bed
  • Free WiFi

View all photos for Standard Double Room

A hotel room with a wooden desk, a bed with white linens, a dark wall, and a window with curtains.

Standard Double Room

9.4 out of 10
Exceptional
(23 reviews)
  • City view
  • 191 sq ft
  • 1 bedroom
  • Sleeps 3
  • 1 Queen Bed
  • Free WiFi

View all photos for Standard Twin Room

A hotel room with two beds, a desk, a lamp, and a window with curtains.

Standard Twin Room

9.0 out of 10
Wonderful
(40 reviews)
  • City view
  • 191 sq ft
  • 1 bedroom
  • Sleeps 3
  • 2 Large Twin Beds
  • Free WiFi

View all photos for Superior Twin Room

A hotel room with two beds, a desk with a lamp, a chair, and a window with curtains.

Superior Twin Room

9.6 out of 10
Exceptional
(5 reviews)
  • City view
  • 226 sq ft
  • 1 bedroom
  • Sleeps 3
  • 2 Large Twin Beds
  • Free WiFi

View all photos for Deluxe Double Room

A hotel room with a large bed, a desk with a telephone, and a chair.

Deluxe Double Room

9.2 out of 10
Wonderful
(5 reviews)
  • City view
  • 248 sq ft
  • 1 bedroom
  • Sleeps 3
  • 1 Queen Bed
  • Free WiFi

View all photos for Deluxe Twin Room

A hotel room with a bed, a desk, and a lamp.

Deluxe Twin Room

8.6 out of 10
Excellent
(10 reviews)
  • City view
  • 248 sq ft
  • 1 bedroom
  • Sleeps 4
  • 1 Large Twin Bed and 1 Queen Bed
  • Free WiFi

View all photos for Family Triple Room

A hotel room with two beds, a desk, a chair, and a TV on the wall.

Family Triple Room

10.0 out of 10
Exceptional
(13 reviews)
  • City view
  • 312 sq ft
  • 1 bedroom
  • Sleeps 4
  • 3 Large Twin Beds
  • Free WiFi

View all photos for Royal Double Room

A modern hotel room with a large bed, a desk, a chair, and a view of the outdoors.

Royal Double Room

9.4 out of 10
Exceptional
(3 reviews)
  • City view
  • 377 sq ft
  • 1 bedroom
  • Sleeps 3
  • 1 King Bed
  • Free WiFi

View all photos for Royal Suite Room

A modern living room with leather sofas, a glass coffee table, and a bookshelf filled with books.

Royal Suite Room

10.0 out of 10
Exceptional
(3 reviews)
  • City view
  • 743 sq ft
  • 1 bedroom
  • Sleeps 3
  • 1 King Bed
  • Free WiFi

View all photos for Standard King Room

A hotel room with a bed, a bedside table with a phone and a notepad, a wall-mounted TV, and an air conditioning unit.

Standard King Room

8.4 out of 10
Very good
(5 reviews)
  • City view
  • 191 sq ft
  • 1 bedroom
  • Sleeps 3
  • 1 King Bed
  • Free WiFi

View all photos for Family Quadruple Room

A hotel room with three beds, a desk, and a TV.

Family Quadruple Room

10.0 out of 10
Exceptional
(1 review)
  • City view
  • 338 sq ft
  • 1 bedroom
  • Sleeps 5
  • 2 Large Twin Beds and 1 Queen Bed
  • Free WiFi

View all photos for Standard Twin Room

Premium bedding, down comforters, in-room safe, desk

Standard Twin Room

  • Sleeps 2
  • 2 Twin Beds
  • Free WiFi

View all photos for Standard Double Room

Premium bedding, down comforters, in-room safe, desk

Standard Double Room

10.0 out of 10
Exceptional
(1 review)
  • Sleeps 2
  • 1 Queen Bed
  • Free WiFi

View all photos for Deluxe Double Room

Premium bedding, down comforters, in-room safe, desk

Deluxe Double Room

  • Sleeps 2
  • 1 Queen Bed
  • Free WiFi

About the neighborhood

Seoul

Jongno-gu stay.Within a 15-minute walk of this Jongno-gu hotel, you'll find Gyeongbokgung Palace and Gwanghwamun Square. Myeongdong Street and Bukchon Hanok Village are also within 2 miles (3 km).

What's nearby

  • Insa-dong - 3 min walk - 0.2 miles
  • Gyeongbokgung Palace - 8 min walk - 0.5 miles
  • Gwanghwamun Square - 9 min walk - 0.5 miles
  • Bukchon Hanok Village - 14 min walk - 0.8 miles
  • Myeongdong Street - 14 min walk - 0.8 miles

Getting around

  • Jonggak Station - 3 min walk
  • Seoul Station - 8 min drive
  • Gimpo Intl. Airport (GMP) - 50 min drive

Restaurants

  • ‪브루다커피 - ‬1 min walk
  • ‪발우공양 - ‬2 min walk
  • ‪성가백암순대 - ‬1 min walk
  • ‪교대이층집 - ‬1 min walk
  • ‪안동국시 소람 - ‬1 min walk

About this property

The Prima Hotel Jongno Insadong

4-star hotel near Gyeongbokgung Palace
There's a restaurant on site, as well as a coffee shop/cafe. Public spaces have free WiFi. You'll find a business center on site. A fitness center, multilingual staff, and tour/ticket assistance are also featured at the business-friendly The Prima Hotel Jongno Insadong. Parking is available for a fee. A complete renovation of The Prima Hotel Jongno Insadong was completed in March 2024.

This 4-star Seoul hotel is smoke free.

  • 155 guestrooms or units
  • 12 levels
  • Business facilities
  • Breakfast available (surcharge)
  • Self-service laundry
  • Front desk (24 hours)
  • Staff is multilingual
  • Storage area for luggage
  • Front-desk safe
  • Tour and ticket information
  • Concierge
  • Elevator
  • No smoking on site
  • Coffee shop
  • Dining venue
The Prima Hotel Jongno Insadong offers 155 air-conditioned accommodations with safes and complimentary bottled water. Beds feature down comforters and premium bedding. This Seoul hotel provides complimentary wireless Internet access, with a speed of 100+ Mbps (good for 1–2 people or up to 6 devices).

Bathrooms include bathrobes, slippers, toilets with an electronic bidet, and complimentary toiletries. Business-friendly amenities include desks, desk chairs, and phones. Additionally, rooms include hair dryers and blackout drapes/curtains. Irons/ironing boards, change of towels, and change of bedsheets can be requested. Housekeeping is provided daily.

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Property amenities

Family friendly

  • Laundry facilities
  • Mini-fridge
  • Soundproofed rooms

Internet

  • Available in all rooms: Free WiFi
  • In-room WiFi speed: 100+ Mbps (good for 1–2 people or up to 6 devices)
  • Available in some public areas: Free WiFi

Parking and transportation

  • Self parking on site (KRW 10,000 per day)

Food and drink

  • Daily buffet breakfast available 7:00 AM to 10:00 AM for a fee: KRW 19,000 for adults and KRW 15,000 for children
  • A coffee shop/cafe
  • A restaurant

Things to do

  • Gym

Accessibility

  • Elevator
  • Smooth flooring in public areas

Room amenities

Bedroom

  • Blackout drapes
  • Down comforter
  • Premium bedding

Bathroom

  • Bathrobes
  • Free toiletries
  • Hair dryer
  • Shampoo
  • Slippers
  • Soap
  • Toilet paper
  • Toilet with electronic bidet
  • Towels provided

Food and drink

  • Electric kettle
  • Free bottled water
  • Mini-fridge
  • Tea bags/instant coffee

More

  • Air conditioning
  • Desk
  • Desk chair
  • Heating
  • Iron/ironing board on request
  • Phone
  • Safe
  • Soundproofed rooms
  • Window screens

Policies

Check-in

Check-in start time: 3:00 PM; Check-in end time: anytime
Early check-in subject to availability
Early check-in is available for a fee
Minimum check-in age: 19

Check-out

Check-out before noon
Late check-out subject to availability
A late check-out fee will be charged

Special check-in instructions

Front desk staff will greet guests on arrival at the property
Information provided by the property may be translated using automated translation tools

Access methods

Staffed front desk

Pets

  • No pets allowed

Children and extra beds

  • Children are welcome.

Property payment types

Important information

Optional extras

The fees and deposits listed below will be charged at the time of service, check-in, or check-out.

  • Fee for buffet breakfast: approximately KRW 19000 for adults and KRW 15000 for children
  • Self parking fee: KRW 10000 per day
  • Early check-in is available for a fee (subject to availability)
  • Late check-out is available for a fee (subject to availability)

This may not be a comprehensive list. Fees and deposits are subject to change and might not include tax.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards and debit cards; cash is not accepted
Safety features at this property include a fire extinguisher
This property has outdoor spaces, such as balconies, patios, terraces which may not be suitable for children; if you have concerns, we recommend contacting the property prior to your arrival to confirm they can accommodate you in a suitable room
Charges for extra guests may apply and vary according to property policy.
A cash deposit, credit card, or debit card for incidental charges and government-issued photo identification may be required upon check-in.
Special requests are subject to availability at the time of check-in. Special requests can't be guaranteed and may incur additional charges.
    This property is managed by a professional host. The provision of housing is linked to their trade, business, or profession. This property has outdoor spaces, such as balconies, patios, terraces which may not be suitable for children. If you have concerns, we recommend contacting the property prior to your arrival to confirm they can accommodate you in a suitable room. This property accepts Visa, Mastercard, American Express, Discover, Diners Club, JCB International, Union Pay, and debit cards. Cash is not accepted. For guests' safety, the property includes a fire extinguisher in each accommodation.

Property class

Property class, provided by our rating system, is based on property type, amenities, and services.

Property is also known as

The Prima Hotel Jongno Hotel
The Prima Hotel Jongno Seoul
The Prima Hotel Jongno Hotel Seoul

Frequently asked questions

How close is The Prima Hotel Jongno Insadong to the airport?

The Prima Hotel Jongno Insadong is 15.7 mi (50-min drive) away from the Gimpo Intl. Airport (GMP) airport, the closest popular airport to the property.

How much does it cost to stay at The Prima Hotel Jongno Insadong?

As of Sep 1, 2026, prices found for a 1-night stay for 2 adults at The Prima Hotel Jongno Insadong on Sep 27, 2026 start from $134, including taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

Does The Prima Hotel Jongno Insadong have an airport shuttle?

Airport shuttle services are not available at The Prima Hotel Jongno Insadong.

Does The Prima Hotel Jongno Insadong offer free breakfast?

Free breakfast isn’t provided at The Prima Hotel Jongno Insadong, but buffet breakfast is offered for a fee of KRW 19000 for adults and KRW 15000 for children. It's available every day from 7:00 AM to 10:00 AM.

Is there a casino at The Prima Hotel Jongno Insadong?

No, there is no casino at this hotel, but Seven Luck Casino Millennium Seoul Hilton Branch (3-min drive) and Seven Luck Casino Seoul Gangnam Branch (12-min drive) are nearby.

What time is check-in at The Prima Hotel Jongno Insadong?

Check-in start time: 3:00 PM; Check-in end time: anytime. A fee applies for early check-in.

Is there free parking at The Prima Hotel Jongno Insadong?

Free parking is not available at this hotel. Self parking is available for KRW 10000 per day.

Does The Prima Hotel Jongno Insadong have a pool?

The Prima Hotel Jongno Insadong does not have a pool.

Does The Prima Hotel Jongno Insadong have a restaurant?

Yes, there is a restaurant on site.

Does The Prima Hotel Jongno Insadong have a spa?

There are no spa services available at this hotel.

How close is The Prima Hotel Jongno Insadong to downtown Seoul?

The Prima Hotel Jongno Insadong is 0.5 mi away from Seoul.

The Prima Hotel Jongno Insadong Reviews

Reviews

9.2

Wonderful

Rating 10 - Excellent. 730 out of 1042 reviews
Rating 8 - Good. 244 out of 1042 reviews
Rating 6 - Okay. 46 out of 1042 reviews
Rating 4 - Poor. 6 out of 1042 reviews
Rating 2 - Terrible. 16 out of 1042 reviews

9.6/10

Cleanliness

9.6/10

Staff & service

9.2/10

Amenities

9.2/10

Property conditions & facilities

Reviews

Verified review

10/10 Excellent

Akiva Houminer

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great location
Stayed 3 nights in May 2026
Verified review

10/10 Excellent

Cam

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Wonderful location. Comfortable hotel.
Stayed 1 night in May 2026
Verified review

10/10 Excellent

jinny

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
I loved the location, room was clean, staff was nice.
Stayed 3 nights in Apr 2026
Verified review

10/10 Excellent

Manuel

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great location and friendly staff
Stayed 1 night in Apr 2026
Verified review

10/10 Excellent

Ryan

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Amazing room and very helpful staff
Stayed 1 night in May 2026
Verified review

10/10 Excellent

Andrew

Liked: Cleanliness, staff & service, property conditions & facilities
Really nice hotel, was almost perfect for a three star!
Stayed 4 nights in May 2026
Verified review

10/10 Excellent

Erin

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
I loved staying here! The staff was so friendly and helpful. I loved it so much I canceled another hotel to stay there longer! Perfect spot in town, clean, and very lovely!
Stayed 2 nights in Apr 2026
Verified review

10/10 Excellent

Jonnathan

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
awesome hotel. Staff were so nice and accommodating. Room was really clean as well. Definitely recommend!
Stayed 3 nights in May 2026
Verified review

10/10 Excellent

Ather Haroun El

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The staff were very nice, specially the cleaning lady.
Stayed 8 nights in Apr 2026
Verified review

10/10 Excellent

Erich

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Very clean and excellent breakfast options that change daily. Excellent location and short walking distances to major sights.
Stayed 4 nights in Mar 2026
Verified review

8/10 Good

Mayya

Liked: Cleanliness, staff & service
Was good
Stayed 3 nights in Apr 2026
Verified review

8/10 Good

Mariamne Tzetzangari

Liked: Cleanliness, staff & service, property conditions & facilities
The hotel is very well located for main attractions, the breakfast was very good. The amenities were very limited.
Stayed 2 nights in May 2026
Verified review

10/10 Excellent

Hanbyul

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Nice location, very well maintained and nice staffs. Only thing, getting a taxi was pretty hard especially when weekends, just be prepared early for the taxi schedule.
Stayed 5 nights in May 2026
Verified review

8/10 Good

YUE

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Staff are helpful
Stayed 4 nights in May 2026
Verified review

10/10 Excellent

Halas

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great stay at a great location! Staff was very nice and helpful. We came as a group of 4 families with young children and a baby and they were able to accommodate us all staying on the same floor. Rooms were nice and spacious. Laundry services and free water and vending machines and gym available.
Stayed 1 night in May 2026
Verified review

10/10 Excellent

Zamira

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
its a great location, close to many amenities, has food on first floor, workout gym and eashing area was a great plus, quiet and clean, very friendly and staff is very helpful to us as foreigners which gave me peace of mind being limited in their language .:. would stay again
Stayed 6 nights in Apr 2026
Verified review

10/10 Excellent

Linda J

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
We enjoyed 5 nights in a Superior Twin room which was quiet, spacious and very comfortable. The hotel was in a superb location for experiencing the May weekend annual Buddhist Cultural Lotus Lantern festival. It's also easy to walk or catch public transport to many attractions and restaurants.
Stayed 5 nights in May 2026
Verified review

8/10 Good

Serena

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Convenient location
Stayed 3 nights in Apr 2026
Verified review

10/10 Excellent

Ernest

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Location was excellent! If you don't mind walking, a lot of places can be walk to from this place. Staff are all amazing and very helpful! Laundry room was a bonus if you're staying for a longer period of time!
Stayed 4 nights in Apr 2026
Verified review

10/10 Excellent

Miles

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Clean room /staff was welcoming and kind/ they made it feel like my second home. I ONLY stay at Prima
Stayed 8 nights in Mar 2026
Verified review

8/10 Good

Evan

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Breakfast was good. Very clean room. Shower is excellent. Hôtel close to subway.
Stayed 7 nights in May 2026
Verified review

10/10 Excellent

Roxane

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Excellent location and lovely hotel
Stayed 6 nights in Sep 2025
Verified review

10/10 Excellent

Francis

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Perfect location for our visit. Within walking distance to Gyeongbokgung, Bukchon Hanok Village, and Insadong Culture Street. Clean room and great staff. Thank you!
Stayed 2 nights in Apr 2026
Verified review

10/10 Excellent

Matthew

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
It is in a great location. The rooms had everything you need and plenty of space. It also has coin laundry operated machines which helps for those
Stayed 13 nights in Mar 2026
Verified review

10/10 Excellent

Wynny

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The hotel is ideally placed for visits to multiple tourist spots within walking distance.The staff at this hotel were very friendly and helpful. The hotel was clean and the room well maintained. The coffee bar had a small menu but there was always seating and staff were welcoming. The breakfast had plenty of choice and was value for money. I would stay there again.
Stayed 12 nights in Apr 2026