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Palazzo Guiderocchi

4.0 star property
4-star hotel in Centro Storico

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Photo gallery for Palazzo Guiderocchi

Exterior detail
Property entrance
Lobby sitting area
Superior Double Room | Down comforters, minibar, in-room safe, individually furnished
Free daily buffet breakfast

Reviews

8.6 out of 10
Excellent

Popular amenities

  • Pet friendly
  • Free WiFi
  • Restaurant
  • Air conditioning
  • Parking available

Explore the area

View in a map
Via Cesare Battisti 3, Ascoli Piceno, AP, 63100
  • Place, Piazza del Popolo
    ‪3 min walk‬
  • Place, Cattedrale di Sant'Emidio
    ‪5 min walk‬
  • Place, Piazza Arringo
    ‪5 min walk‬

Room options

View all photos for Superior Double Room

Superior Double Room | Down comforters, minibar, in-room safe, individually furnished

Superior Double Room

8.0 out of 10
Very good
(2 reviews)
  • 269 sq ft
  • Sleeps 3
  • 1 Double Bed
  • Free WiFi

View all photos for Deluxe Double Room

Deluxe Double Room | Down comforters, minibar, in-room safe, individually furnished

Deluxe Double Room

10.0 out of 10
Exceptional
(3 reviews)
  • Sleeps 3
  • 1 Double Bed OR 2 Twin Beds
  • Free WiFi

View all photos for Junior Suite

Junior Suite | Down comforters, minibar, in-room safe, individually furnished

Junior Suite

9.0 out of 10
Wonderful
(4 reviews)
  • Sleeps 3
  • 1 Queen Bed
  • Free WiFi

View all photos for Executive Suite, Tower

Executive Suite, Tower | Living room | TV

Executive Suite, Tower

9.0 out of 10
Wonderful
(2 reviews)
  • 1 bedroom
  • Sleeps 4
  • 2 King Beds
  • Free WiFi

View all photos for Superior Double Room

A hotel room with a bed, a desk, a chair, a television, and a window with curtains.

Superior Double Room

  • Sleeps 3
  • Free WiFi

View all photos for Business Double Room Single Use

Business Double Room Single Use | Down comforters, minibar, in-room safe, individually furnished

Business Double Room Single Use

  • 1 bedroom
  • Sleeps 1
  • 1 Large Twin Bed
  • Free WiFi

About the neighborhood

Ascoli Piceno

Heart of Ascoli Piceno.With a stay at this Centro Storico hotel, you'll be steps from Piazza del Popolo and Church of St. Francis. Chiesa della Scopa and Ventidio Basso Theater are also within half a mile (1 km).

What's nearby

  • Pinacoteca Civica - 3 min walk - 0.2 miles
  • Piazza del Popolo - 3 min walk - 0.2 miles
  • Church of St. Francis - 3 min walk - 0.2 miles
  • Cattedrale di Sant'Emidio - 5 min walk - 0.3 miles
  • Piazza Arringo - 5 min walk - 0.3 miles

Getting around

  • Ascoli Piceno Station - 16 min walk
  • Falconara Airport (AOI) - 86 min drive

Restaurants

  • ‪Caffè Meletti - ‬2 min walk
  • ‪CUCINERIA 54 - ‬3 min walk
  • ‪180 Gradi - ‬1 min walk
  • ‪Boccascena - ‬3 min walk
  • ‪Lorenz Cafè - ‬2 min walk

About this property

Palazzo Guiderocchi

4-star hotel in Centro Storico
There's a restaurant on site, as well as a coffee shop/cafe. You can enjoy a drink at the bar/lounge. Free breakfast is served daily. Public spaces have free WiFi.

Event space at this hotel measures 1421 square feet (132 square meters) and includes conference space. Multilingual staff, tour/ticket assistance, and concierge services are also featured at the business-friendly Palazzo Guiderocchi. For a fee, parking is available.

Smoking is allowed in designated areas at this 4-star Ascoli Piceno hotel.

  • 23 guestrooms or units
  • 3 levels
  • 2 buildings
  • 1421 sq ft of conference space
  • 132 sq m of conference space
  • Built in 1500
  • Buffet breakfast (free)
  • Childcare (surcharge)
  • Conference space
  • Self-service laundry
  • Front desk (24 hours)
  • Staff is multilingual
  • Storage area for luggage
  • Front-desk safe
  • Tour and ticket information
  • Concierge
  • Newspapers in lobby (free)
  • Elevator
  • Smoking in designated areas
  • Bar or lounge
  • Coffee shop
  • Dining venue
Palazzo Guiderocchi offers 23 accommodations, which are accessible via exterior corridors and feature safes and slippers. These individually furnished accommodations include desks. Beds feature down comforters. Guests can surf the web using the complimentary wired and wireless Internet access. Coffee/tea makers and minibars are provided. Bathrooms include bathtubs or showers, bidets, complimentary toiletries, and hair dryers. Housekeeping is provided daily.

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The price is $148
Jun 28 - Jun 29
Total with taxes and fees
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Property amenities

Family friendly

  • Babysitting (surcharge)
  • Laundry facilities

Internet

  • Available in all rooms: Free WiFi and wired internet
  • Available in some public areas: Free WiFi

Parking and transportation

  • Shopping center shuttle (surcharge)
  • Self parking on site (EUR 10 per day)
  • Valet parking on site (EUR 15 per day)
  • Wheelchair-accessible parking available

Food and drink

  • Free buffet breakfast available daily 7:00 AM to 10:30 AM
  • A bar/lounge
  • A coffee shop/cafe
  • A restaurant

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Elevator
  • Wheelchair-accessible parking

Room amenities

Entertainment

  • 30-inch TV

Bedroom

  • Bedsheets provided
  • Down comforter

Bathroom

  • Bathtub or shower
  • Bidet
  • Free toiletries
  • Hair dryer
  • Private bathroom
  • Slippers
  • Towels provided

Food and drink

  • 24-hour room service
  • Coffee/tea maker
  • Minibar

More

  • Access via exterior corridors
  • Air conditioning (climate-controlled)
  • Desk
  • Heating (climate-controlled)
  • Individual furnishings
  • Safe

Policies

Check-in

Check-in start time: 2:30 PM; Check-in end time: 11:30 PM
Minimum check-in age: 18

Check-out

Check-out before 10:30 AM

Special check-in instructions

Front desk staff will greet guests on arrival at the property
Information provided by the property may be translated using automated translation tools

Access methods

Staffed front desk

Pets

  • Pets are welcome and stay free
  • Only dogs and cats are allowed
  • Food and water bowls are available

Children and extra beds

  • Children are welcome.
  • Kids stay free! One child stays free when using existing bedding.
  • Rollaway/extra beds are available for EUR 25.0 per day.
  • Cribs (infant beds) are available for EUR 15.0 per day.

Property payment types

Important information

Fees

Guests will be asked to pay the following charges at the property:

  • A tax is imposed by the city: EUR 3.00 per person, per night, up to 5 nights. This tax does not apply to children under 14 years of age.

We've listed all charges provided to us by the property.

Optional extras

The fees and deposits listed below will be charged at the time of service, check-in, or check-out.

  • Self parking fee: EUR 10 per day
  • Valet parking fee: EUR 15 per day
  • Crib (infant bed) fee: EUR 15.0 per day
  • Rollaway bed fee: EUR 25.0 per day

This may not be a comprehensive list. Fees and deposits are subject to change and might not include tax.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards, debit cards, and cash
Cashless transactions are available
Safety features at this property include a fire extinguisher
Charges for extra guests may apply and vary according to property policy.
A cash deposit, credit card, or debit card for incidental charges and government-issued photo identification may be required upon check-in.
Special requests are subject to availability at the time of check-in. Special requests can't be guaranteed and may incur additional charges.
    This property is managed by a professional host. The provision of housing is linked to their trade, business, or profession. This property accepts Visa, Mastercard, American Express, JCB International, debit cards, and cash. For guests' safety, the property includes a fire extinguisher in each accommodation. Cashless payment methods are available for all transactions.

Property Registration Number IT044007A1ECE27CUK

We should mention

  • All guests (including children) need to be present at check-in to show their government-issued photo ID or passport.
  • Onsite cash transactions can't exceed EUR 5000, due to national regulations. For more details, please contact the property using information in the booking confirmation.
  • Registered guests are the only ones allowed to be in guestrooms.

National rating

This property has received its official star rating from the local rating authority.

Property is also known as

Palazzo Guiderocchi
Palazzo Guiderocchi Ascoli Piceno
Palazzo Guiderocchi Hotel
Palazzo Guiderocchi Hotel Ascoli Piceno
Palazzo Guiderocchi Hotel
Palazzo Guiderocchi Ascoli Piceno
Palazzo Guiderocchi Hotel Ascoli Piceno

Frequently asked questions

How close is Palazzo Guiderocchi to the airport?

Palazzo Guiderocchi is 83.6 mi (86-min drive) away from the Falconara Airport (AOI) airport, the closest popular airport to the property.

How much does it cost to stay at Palazzo Guiderocchi?

As of Jun 25, 2026, prices found for a 1-night stay for 2 adults at Palazzo Guiderocchi on Jun 29, 2026 start from $125, including taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

Does Palazzo Guiderocchi have an airport shuttle?

Airport shuttle services are not available at Palazzo Guiderocchi.

Does Palazzo Guiderocchi offer free breakfast?

Palazzo Guiderocchi offers free buffet breakfast every day from 7:00 AM to 10:30 AM.

Is there a casino at Palazzo Guiderocchi?

No, there is no casino at this hotel.

What time is check-in at Palazzo Guiderocchi?

Check-in start time: 2:30 PM; Check-in end time: 11:30 PM.

Is there free parking at Palazzo Guiderocchi?

Free parking is not available at this hotel. Self parking is available for EUR 10 per day, and valet parking for EUR 15 per day.

Does Palazzo Guiderocchi have a pool?

Palazzo Guiderocchi does not have a pool.

Does Palazzo Guiderocchi have a restaurant?

Yes, there is a restaurant on site.

Does Palazzo Guiderocchi have a spa?

There are no spa services available at this hotel.

How close is Palazzo Guiderocchi to downtown Ascoli Piceno?

Palazzo Guiderocchi is 0.1 mi away from Ascoli Piceno.

Palazzo Guiderocchi Reviews

Reviews

8.6

Excellent

Rating 10 - Excellent. 68 out of 133 reviews
Rating 8 - Good. 39 out of 133 reviews
Rating 6 - Okay. 22 out of 133 reviews
Rating 4 - Poor. 3 out of 133 reviews
Rating 2 - Terrible. 1 out of 133 reviews

8.6/10

Cleanliness

9.0/10

Staff & service

8.0/10

Amenities

8.0/10

Property conditions & facilities

Reviews

Verified

8/10 Good

Loris

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Beautiful building and location.
Stayed 2 nights in Mar 2025
Verified

10/10 Excellent

anthony

Liked: Cleanliness, amenities, property conditions & facilities
Lovely historic building in the heart of Ascoli Piceno
Stayed 2 nights in Jun 2025
Verified

10/10 Excellent

antonio

Liked: Cleanliness, staff & service, amenities
Amazing old and fashinable building in a wonderful location. The staff is really helpful and proactive. The breakfast is amazing with one of the best pancakes ever eaten. I highly recommend this hotel
Stayed 1 night in Mar 2024
Verified

10/10 Excellent

Lawrence

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
This unique lodging in an historic palazzo is located in the central part of the city. Major squares are within five minute walk. Parking can be a challenge but the property offers valet service for an extra charge. Breakfast offferings were very good with a variety of options. Staff were friendly and helpful.
Stayed 3 nights in Sep 2024
Verified

8/10 Good

Brian

Liked: Cleanliness, property conditions & facilities

Beautiful hotel if a bit old fashioned

Beautiful hotel very convenient to the main square but air conditioning in my room not really up to dealing with the heat (39C) when I was there. I do understand they are upgrading it and I would stay there again.
Stayed 3 nights in Jun 2022
Verified

10/10 Excellent

Pius

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Hidden and quiet in the middle of the town

Very quiet, in a side road in the middle of the historic town. Impressive stairways and room ornaments. Valet service for the car. The hotel should add exact travel instructions how to get to the hotel in order to avoid the pedestrian zone.
Stayed 1 night in Jul 2024
Verified

10/10 Excellent

Pius

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Hidden and quiet in the middle of the town

Very quiet, in a side road in the middle of the historic town. Impressive stairways and room ornaments. Valet service for the car. The hotel should add exact travel instructions how to get to the hotel in order to avoid the pedestrian zone.
Stayed 1 night in Jul 2024
Verified

10/10 Excellent

ROBERT

Liked: Cleanliness, staff & service, property conditions & facilities
Very nicely restored palazzo, with an interesting mix of new and well preserved old facilities. Our room was large and comfortable. The bath tub/shower was high and a bit difficult to get in and out of—badly needs a grab bar for safe access. Breakfast was ample and diverse enough to accommodate all tastes. Staff very accommodating. Narrow streets, many of which were further limited by ongoing construction projects, made parking virtually impossible and each time we took the car for visits to the surrounding areas, it became an adventure in navigation. The hotel valet parked the car and returned it when requested. That worked well—all our explorations in the ancient city itself were on foot. The early June weather was perfect—but would not have been nice in the rain. All in all, a great central location, excellent staff, nice room. Make sure you rent a small car! With GPS!
Stayed 2 nights in Jun 2024
Verified

2/10 Terrible

Antonino

Disliked: Property conditions & facilities
Hotel vecchissimo con bagni fatiscenti . Siamo andati via senza dormire perdendo naturalmente quanto pagato anticipatamente. Non può essere un 4 stelle
Stayed 1 night in Oct 2025
Verified

10/10 Excellent

SILVANA MARIA

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Adorei! Muito limpo, quarto grande, banheiro limpíssimo. Café da manhã maravilhoso!
Stayed 1 night in Jun 2025
Verified

10/10 Excellent

Claudio

Liked: Cleanliness, staff & service, property conditions & facilities
Struttura stupenda, camere spaziose, letto comodi, spazi comuni esterni con sedie e tavolini. Ottima colazione a he salata. Personale accogliente.
Stayed 1 night in May 2025
Verified

6/10 Okay

francesco

Liked: Staff & service
la struttura si trova al centro di ascoli piceno,il personale e gentile e disponibile per eventuali informazioni. La struttura è antica e quindi andrebbe un po meglio manutenuta vedi mobilio doccia televisore condizionatori.
Stayed 2 nights in Apr 2025
Verified

4/10 Poor

vittorio

Disliked: Staff & service, amenities, property conditions & facilities
Ha bisogno di una ristrutturazione e manutenzione!!
Stayed 2 nights in Mar 2025
Verified

8/10 Good

Rodolfo

Liked: Staff & service
Disliked: Cleanliness, property conditions & facilities
La struttura è molto bella, ma manca adeguata manutenzione nella camera in cui ho soggiornato ed, in generale, nelle parti comuni. Colazione discreta e personale molto gentile e disponibile. Ubicazione ottima per visitare il centro di Ascoli.
Stayed 1 night in Jan 2025
Verified

10/10 Excellent

Hermann

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Historisches Stadtpalais mitten im Zentrum, 50m zur Piazza Del Populi, dennoch ruhige Lage, hervorragendes KingsizeBett, großes Bad, stilvolle Einrichtung, große Auswahl beim Frühstück, sehr freundliche Mitarbeiter (speziell Frau Christina in der Rezeption), limitierte Parkplätze vor Ort, Garage empfehlenswert (15,-/Tag) inkl. Valet parking.
Stayed 2 nights in Jan 2025
Verified

10/10 Excellent

Alberto

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Ottima struttura nel cuore della città.
Stayed 1 night in Dec 2024
Verified

6/10 Okay

Rosalba

Liked: Cleanliness, staff & service
Disliked: Property conditions & facilities
La struttura è in un bel palazzo storico. Le camere sono ampie ma richiedono assolutamente manutenzione: troppi dettagli sono trascurati considerando che è un 4 stelle. Comoda la posizione al centro della città e cortese il personale. Buona ma non eccellente la colazione.
Stayed 2 nights in Nov 2024
Verified

6/10 Okay

Daniele

Liked: Cleanliness, staff & service
Palazzo bellissimo, personale bravissimo e gentilissimo. Ho dato tre stelle a condizioni dell hotel perché...per un 4 stelle...almeno la camera 37 che ho occupato io...andrebbe un po rimodernata nei servizi del bagno, tv, il terzo letto in realtà era un divano letto con materasso sottilissimo che va bene per bambini, non per adulti. Per il resto tutto bene.
Stayed 3 nights in Nov 2024
Verified

4/10 Poor

Geremia

Disliked: Cleanliness, property conditions & facilities

Delusione

L'albergo non aveva le caratteristiche di un 4 stelle. La pulizia della camera era scadente, ho dovuto farlo presente alla reception. La camera con incostrazioni e polvere.L'accoglienza sufficiente anche se gentile, la recepetion modesta e poco luminosa. La sala colazioni semplice e con arredamento spoglio, i prodotti nella media senza particolari attenzioni a quelli locali. Unica consolazione la gentilezza del personale. Non molte indicazioni per individuare la struttura.
Stayed 3 nights in Oct 2024
Verified

8/10 Good

paolo

Disliked: Property conditions & facilities
Albergo collocato in un palazzo storico, con stanze ampie ma bisognoso di rinnovo negli arredi, illuminazione e nelle pulizia degli interni. A noi è stata data una camera executive con un grande letto matrimoniale e bagno, ma dalla finestra non entrava nemmeno la luce avendo un palazzo di fronte a un paio di metri per cui dava la sending essere sepolti dentro. Anche no.
Stayed 1 night in Sep 2024
Verified

10/10 Excellent

Cristina

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Hotel di charme

Un po’ complicato da raggiungere in auto ma struttura di fascino nel cuore di Ascoli Piceno"
Stayed 1 night in Jul 2024
Verified

10/10 Excellent

Ruggero

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Posizione bellissima, in pieno centro storico e a due passi dalla piazza principale. Stanze fresche e pulite e colazione abbondante. Unico piccolo neo il parcheggio interno limitato ma comunque disponibile nelle immediate vicinanze.
Stayed 1 night in Aug 2024
Verified

10/10 Excellent

Rocco

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Posizione molto comoda a due passi dal centro. Personale professionale e gentilissimo. Ottima prima colazione. Camera molto spaziosa e dotata di tutti i comfort. Qualità del sonno eccellente.
Stayed 1 night in Apr 2024
Verified

10/10 Excellent

Peter

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Bellissima struttura storica
Stayed 1 night in Apr 2024
Verified

6/10 Okay

BARBARA

Liked: Staff & service
Disliked: Amenities, property conditions & facilities
Sicuramente la struttura può vantare una posizione ottima poichè si trova a 100 metri dal centro città... la reception inesistente, poteva sembrare l'ingresso di un qualsiasi palazzo antico. Purtroppo anche la camera ha deluso molto le nostre aspettative..mobili non antichi ma vecchi, muri vecchi e trasandati, per non parlare del bagno... era chiaramente un bagno per disabili, senza bidet e la doccia non aveva il piano che avrebbe evitato un lago di acqua durante l'uso. Non abbiamo trovato le ciabattine di cortesia che in quella situazione sarebbero state vitali. Per un quattro stelle mi sarei aspettata più cura nei particolari...un vero peccato
Stayed 1 night in Jan 2024