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Top Florence hotels

Loft in the Heart of Downtown — steps away from Pickett, UNA, Dining, Shops
"Wonderful place to stay! Highly recommend … very nice, clean, and a lot of special touches."
Reviewed on Jul 12, 2026

GunRunner Boutique Hotel
"The rooms are spacious and clean. The staff is polite and helpful. Great bar! Our second trip to the Gunrunner and we will be back!"
Reviewed on Jul 6, 2026

Renaissance Shoals Resort & Spa
"All of it was excellent. Highly recommend anyone needing a break to go there. Pool was awesome. Room was great. The grounds were beautiful. Will be back"
Reviewed on Jul 19, 2026

Residence Inn Florence Marriott
"Clean, good breakfast"
Reviewed on Jul 20, 2026

Hampton Inn & Suites Florence-Downtown
"Clean, comfortable room, friendly staff,good location, walkable to downtown for food, drinks and music."
Reviewed on Jul 19, 2026

Holiday Inn Express Hotel & Suites FLORENCE NORTHEAST by IHG
"The downstairs first floor is excellent. We first was on the second floor and the room smell like wet dogs I think y’all need to pull up the carpet out of all of those rooms because they do smell."
Reviewed on Jul 13, 2026

Baymont by Wyndham Florence/Muscle Shoals
"It smelled nasty it looked nasty we left early they charged me $60 more after paying in this app $200 and we got lice from staying at the hotel"
Reviewed on Jul 5, 2026

The Stricklin Hotel

Comfort Suites Florence Shoals Area
Cheap Florence hotels

Microtel Inn & Suites by Wyndham Tuscumbia/Muscle Shoals
Hotels in Florence with star-rating
Check Florence Hotels by Star Rating

3 Star Hotels
Florence Hotel & Travel Guide
Are you thinking about roaming in North Alabama and need to find somewhere to stay in between making memories in Florence? Travelocity has a wide range of options. At this point in time, there are around 18 places to stay within a short distance of Florence's downtown that are part of Travelocity's booking portal.
Enlightened travelers who have experienced the importance of basing their adventures close to the city's transportation hub should browse through the Hampton Inn Suites FlorenceDowntown and Days Inn Florence Downtown, all of which are situated within a 0.6 miles (1 kilometer) distance of Florence's urban center.
Tuscumbia is a hotel-rich neighborhood that is 11 miles (18 kilometers) from Florence's city center and boasts 4 hotels you can book with Travelocity. The Comfort Inn & Suites Tuscumbia - Muscle Shoals and Microtel Inn & Suites by Wyndham Tuscumbia/Muscle Shoals are a few of the Travelocity-listed accommodations in Tuscumbia.
The Quality Inn Florence, Baymont Inn and Suites Florence/Muscle Shoals and Americas Best Value Inn - Muscle Shoals/Florence are useful choices for those travelers seeking more economical accommodation.
The Marriott Shoals Hotel And Spa is 3 miles (4 kilometers) from the central part of Florence. Alternatively, the Residence Inn Florence Marriott is about 2 miles (4 kilometers) away. The Holiday Inn Express Hotel & Suites FLORENCE NORTHEAST and also the Comfort Suites Florence are alternative accommodation options worth looking into around Florence.
To learn about more of the forests and rolling hills in this region of United States of America, you could plan extra nights in other parts of North Alabama. Enjoy rock climbing and hiking or venture out to see the area's varied places of interest. Great Travelocity-registered lodgings can be found here.
Huntsville is 60 miles (100 kilometers) to the east of Florence and is where you'll find Oakwood University and Madison Square Mall. A few Huntsville accommodation options include the Embassy Suites Huntsville Hotel & Spa' and SpringHill Suites Huntsville Downtown. 45 miles (69 kilometers) to the east of Florence, you will reach Decatur, which boasts the Hampton Inn Decatur and Quality Inn Decatur. Should you choose to stay in Decatur, keep a day to explore the Wheeler National Wildlife Refuge and Historic Bank Street.
Why don't you check out Travelocity's informative Florence hotel database to explore the varied scenic and cultural attractions this part of the world has in store.
Top reasons for your vacation to Florence
- Thriving Music Scene: Florence, Alabama offers a vibrant music scene with live performances and festivals, allowing you to immerse yourself in the local music culture.
- Art and Cultural Heritage: Explore the rich art and cultural heritage of Florence by visiting museums and galleries that showcase the city's history and artistic traditions.
- Breathtaking River Views: Enjoy the stunning views of the nearby river as you go boating or simply relax by the water, providing a peaceful and scenic experience.
- Delicious Dining Options: Indulge in a variety of dining options, from local Southern cuisine to international flavors, satisfying your taste buds with diverse culinary experiences.
- Legendary Music History: Don't miss the opportunity to visit the famous Muscle Shoals area, known for its legendary music history and its influence on American music.
Find your favorite hotels in Florence
If you're planning a vacation to Florence, Alabama, you'll find a variety of hotel accommodations to choose from. Whether you're looking for a luxurious experience or a cozy boutique hotel, there are options to suit every taste. Popular hotels in Florence offer comfortable rooms and convenient amenities, providing the perfect base for exploring the city and enjoying its outdoor attractions. Consider staying at one of the best hotels in Florence for a memorable and enjoyable vacation with your family.
| Hotel name | Type | Stars | Description |
| The Stricklin Hotel | Hotel | 3.5 | This 3.5-star hotel is a great option for your outdoor vacation in Florence, Alabama. With its close proximity to live music, festivals, dancing, boating, museums, flowers, dining, art, family-friendly activities, and shopping, you'll have plenty of options to explore and enjoy during your stay. |
| Comfort Suites Florence Shoals Area | Hotel | 2.5 | Offering a 2.5-star rating, this hotel is perfect for families. With an indoor pool, hot tub, sofa bed, friendly staff, connecting rooms, fitness center, sports facilities, spa, pool, and free breakfast, you'll have everything you need for a comfortable and enjoyable outdoor vacation. |
| Marriott Shoals Hotel And Spa | Resort | 3.5 | Rated 3.5 stars, this resort is ideal for relaxation. With its poolside bar, steam room, scenic views, indoor pool, live music, arcade, hot tub, massage services, and comfortable sofa bed, you can unwind and rejuvenate after your outdoor adventures. |
Explore the best activities and sights in Florence
When visiting Florence, Alabama, you and your family can enjoy a variety of outdoor activities. Explore the local music scene with live performances and festivals, or engage in dancing and art at the museums. Take advantage of the nearby river for boating and family-friendly activities. For those who love shopping and dining, there are plenty of options to choose from. Don't miss out on visiting popular attractions like the Accademia Italiana, Florence Arts, and Palazzo Pitti. With its blend of culture, nature, and entertainment, Florence offers a memorable outdoor vacation experience for the whole family.
- University of North Alabama: The University of North Alabama offers a modern college experience in a vibrant city. Immerse yourself in the lively atmosphere of festivals and live music, where you can dance to the rhythm and feel the energy. Explore the beautiful campus adorned with colorful flowers and enjoy a peaceful boat ride along the river. Visit the stunning cathedral and admire the art displayed throughout the university. With its blend of city attractions and educational institutions, the University of North Alabama provides a unique experience for all.
- Blackberry Trail Golf Course: The Blackberry Trail Golf Course is a sports lover's paradise. Experience the thrill of live music and dancing while enjoying a game of golf. Immerse yourself in the lively atmosphere of festivals and take a relaxing walk along the river. Engage in birdwatching and witness the beauty of nature while indulging in some delicious cheese. Explore the scenic trails on foot or by boat and embrace the joy of hiking. With its diverse range of activities, this golf course offers a perfect blend of sports and outdoor experiences.
- Renaissance Tower: The Renaissance Tower is a modern architectural marvel that promises a city experience like no other. Enjoy the enchanting melodies of live music and immerse yourself in the vibrant atmosphere of festivals. Take in the breathtaking views of the river while dancing to the rhythm. Engage in birdwatching and hiking, and savor the taste of delicious cheese. Visit the churches and appreciate the artistry displayed throughout the tower. With its blend of city attractions, the Renaissance Tower offers a unique and captivating experience for all.
Where to stay in Florence
Get ready for a thrilling outdoor vacation in Florence, Alabama, where you can experience the vibrant local vibes and affinities. Immerse yourself in the livemusic scene with regular concerts and festivals that will have you dancing the night away. Explore the rich art and cultural heritage of the city by visiting museums and galleries. Enjoy breathtaking river views as you go boating or simply relax by the water. Indulge in delicious dining options and satisfy your shopping cravings in the charming shops. Don't forget to visit the famous Muscle Shoals area, known for its legendary music history. Florence, Alabama offers a perfect blend of excitement and relaxation for your outdoor vacation.
- East Florence: East Florence is a vibrant neighborhood known for its local charm and welcoming atmosphere. Families can explore the area's diverse culture and history by visiting the Kennedy-Douglass Center for the Arts or the Indian Mound and Museum. For outdoor enthusiasts, McFarland Park offers beautiful trails, picnic areas, and a playground for kids. The Florence Harbor Marina is a great spot for boating and fishing activities. East Florence also has a variety of family-friendly restaurants and shops to explore. With its lively community spirit and range of outdoor activities, East Florence is a must-visit destination for families looking for an outdoor vacation.
Florence has something in store for you whenever you visit. January is the coldest month of the year, while July is hottest, with average temperatures up to 79.0 degrees Fahrenheit. The wettest month in Florence is April, so pack accordingly.
Calendar Month | Temperature | Precipitation | Cloudiness |
| January | 40.1°F (4.5°C) | Light Rain | Mostly Sunny |
| February | 44.4°F (6.9°C) | Light Rain | Mostly Cloudy |
| March | 52.3°F (11.3°C) | Light Rain | Mostly Sunny |
| April | 59.9°F (15.5°C) | Light Rain | Mostly Sunny |
| May | 68.7°F (20.4°C) | Light Rain | Mostly Sunny |
| June | 76.6°F (24.8°C) | Light Rain | Mostly Sunny |
| July | 79.0°F (26.1°C) | Light Rain | Mostly Sunny |
| August | 78.1°F (25.6°C) | Light Rain | Mostly Sunny |
| September | 72.9°F (22.7°C) | Light Rain | Mostly Sunny |
| October | 62.1°F (16.7°C) | Light Rain | Mostly Sunny |
| November | 50.5°F (10.3°C) | Light Rain | Mostly Sunny |
| December | 45.0°F (7.2°C) | Light Rain | Mostly Sunny |
Food and dining in Florence
Florence, Alabama is a haven for food enthusiasts. If you're looking for a taste of traditional American cuisine, Cracker Barrel is a highly rated and popular option. For steak lovers, Texas Roadhouse is a must-visit with its mouthwatering cuts. If you're in the mood for a mix of North American and New American dishes, River Bottom Grille by Stanfield's is a great choice. Don't miss out on George Lair's gourmet dining experience or the refined cafés scattered throughout the city. And for those craving sausage links, there's no shortage of great restaurants to satisfy your cravings in Florence.
How do I find a great hotel with Travelocity?
Give your entire crew a vacation they'll never forget. When looking for the ideal accommodations, utilize the family-friendly badge to find hotels that offer additional amenities for children. Furthermore, our personalized filters assist you in selecting hotels that are conveniently located near popular attractions, provide enhanced cleaning services, and fit within your budget.
Why should I book with Travelocity?
We understand that your life is busy and filled with responsibilities. That's why we are committed to providing you and your family with hassle-free travel experiences. Our aim is to help you plan and create the perfect trip, with transparent pricing and reliable reviews. And rest assured, our dedicated customer support team is available 24/7 to assist you before, during, and after your vacation. Let us take care of the details, so you can focus on making precious memories.
How can I save money on my trip to Florence?
Save money on your trip to Florence, Alabama by bundling your flights, hotel, and car rental. This can help you get a discounted price for your entire trip. While in Florence, take advantage of the inexpensive local attractions. Visit the Florence Indian Mound Museum to learn about Native American history, enjoy a picnic at McFarland Park along the Tennessee River, and explore the beautiful art exhibits at the Kennedy-Douglass Center for the Arts. These family-friendly activities won't break the bank.
Frequently asked questions
Recent Florence hotel reviews by fellow wanderers

Residence Inn Florence Marriott
"Clean, good breakfast"
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