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The Soho Hotel, Firmdale Hotels

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Photo gallery for The Soho Hotel, Firmdale Hotels

Dining room
Premium bedding, minibar, in-room safe, individually decorated
Interior
Lobby
Property entrance

Reviews

9.8 out of 10
Exceptional

Popular amenities

  • Spa
  • Free WiFi
  • Air conditioning
  • Gym

Explore the area

View in a map
4 Richmond Mews, Dean Street, London, England, W1D 3DH
  • Place, Theatreland
    ‪1 min walk‬
  • Place, Piccadilly Circus
    ‪6 min walk‬
  • Place, Leicester Square
    ‪6 min walk‬
  • Airport, London (LHR-Heathrow)
    ‪73 min drive‬

Room options

View all photos for One Bedroom Terrace Suite

Premium bedding, minibar, in-room safe, individually decorated

One Bedroom Terrace Suite

  • 3120 sq ft
  • 2 bedrooms
  • Sleeps 3
  • 1 King Bed

View all photos for Accessible Luxury Junior Suite

Accessible Luxury Junior Suite | Premium bedding, minibar, in-room safe, individually decorated

Accessible Luxury Junior Suite

  • 538 sq ft
  • 1 bedroom
  • Sleeps 3
  • 1 King Bed

View all photos for Deluxe Terrace Room

Deluxe Terrace Room | Premium bedding, minibar, in-room safe, individually decorated

Deluxe Terrace Room

  • 517 sq ft
  • 1 bedroom
  • Sleeps 2
  • 1 King Bed

View all photos for One Bedroom Richmond Suite

Flat-screen TV

One Bedroom Richmond Suite

  • 753 sq ft
  • 1 bedroom
  • Sleeps 3
  • 1 King Bed

View all photos for Superior Room

Superior Room | Premium bedding, minibar, in-room safe, individually decorated

Superior Room

10.0 out of 10
Exceptional
(8 reviews)
  • 301 sq ft
  • 1 bedroom
  • Sleeps 2
  • 1 Queen Bed

View all photos for The Soho Residence

The Soho Residence | Premium bedding, minibar, in-room safe, individually decorated

The Soho Residence

  • 753 sq ft
  • 1 bedroom
  • Sleeps 3
  • 1 King Bed and 1 Twin Bed

View all photos for Luxury Room

Luxury Room | Premium bedding, minibar, in-room safe, individually decorated

Luxury Room

10.0 out of 10
Exceptional
(2 reviews)
  • 452 sq ft
  • 1 bedroom
  • Sleeps 2
  • 1 King Bed

View all photos for Deluxe Room

Deluxe Room | Premium bedding, minibar, in-room safe, individually decorated

Deluxe Room

10.0 out of 10
Exceptional
(6 reviews)
  • 517 sq ft
  • 1 bedroom
  • Sleeps 4
  • 1 King Bed

View all photos for Luxury Junior Suite

Premium bedding, minibar, in-room safe, individually decorated

Luxury Junior Suite

  • 538 sq ft
  • 1 bedroom
  • Sleeps 4
  • 1 King Bed

View all photos for Deluxe Junior Suite

Premium bedding, minibar, in-room safe, individually decorated

Deluxe Junior Suite

10.0 out of 10
Exceptional
(1 review)
  • 581 sq ft
  • 1 bedroom
  • Sleeps 4
  • 1 King Bed

View all photos for Penthouse Suite

Premium bedding, minibar, in-room safe, individually decorated

Penthouse Suite

  • 743 sq ft
  • 1 bedroom
  • Sleeps 3
  • 1 King Bed

View all photos for One Bedroom Penthouse Suite

One Bedroom Penthouse Suite | Premium bedding, minibar, in-room safe, individually decorated

One Bedroom Penthouse Suite

  • 1044 sq ft
  • 1 bedroom
  • Sleeps 4
  • 1 King Bed

View all photos for One Bedroom Soho Suite

Premium bedding, minibar, in-room safe, individually decorated

One Bedroom Soho Suite

  • 1453 sq ft
  • 1 bedroom
  • Sleeps 3
  • 1 King Bed

View all photos for Three Bedroom Richmond Suite

Premium bedding, minibar, in-room safe, individually decorated

Three Bedroom Richmond Suite

  • 1399 sq ft
  • 1 bedroom
  • Sleeps 7
  • 3 King Beds

View all photos for Superior Room, Terrace

Superior Room, Terrace | Premium bedding, minibar, in-room safe, individually decorated

Superior Room, Terrace

  • 280 sq ft
  • Sleeps 2
  • 1 Queen Bed

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About the neighborhood

London

City center stay.Within a 10-minute walk of this London City Centre hotel, you'll find Leicester Square and Piccadilly Circus. Also, The British Museum is within half a mile (1 km) and Trafalgar Square is within 2 miles (3 km).

What's nearby

  • Theatreland - 1 min walk - 0.0 miles
  • Piccadilly Circus - 6 min walk - 0.4 miles
  • Piccadilly - 6 min walk - 0.4 miles
  • Leicester Square - 6 min walk - 0.4 miles
  • Trafalgar Square - 11 min walk - 0.6 miles

Getting around

  • Tottenham Court Road Station - 7 min walk
  • Tottenham Court Road Underground Station - 7 min walk
  • London City Airport (LCY) - 50 min drive

Restaurants

  • ‪L'ETO Caffè - ‬3 min walk
  • ‪The Crown & Two Chairmen - ‬1 min walk
  • ‪The Nellie Dean - ‬1 min walk
  • ‪Soho House 76 Dean Street - ‬1 min walk
  • ‪The Ship, Soho - ‬2 min walk

About this property

The Soho Hotel, Firmdale Hotels

Family-friendly 5-star hotel near London Eye
The Soho Hotel, Firmdale Hotels offers its guests a full-service spa and a 24-hour fitness center. There's a restaurant on site, as well as a snack bar/deli. You can enjoy a drink at the bar/lounge. WiFi is free in public spaces.

Meeting rooms and limo/town car service are available. Event space at this hotel measures 775 square feet (72 square meters) and includes conference space. Spa services, a library, and multilingual staff are also featured at the luxury The Soho Hotel, Firmdale Hotels.

This 5-star London hotel is smoke free.

  • 1 building
  • 96 guestrooms or units
  • 6 levels
  • Meeting rooms
  • 775 sq ft of conference space
  • 72 sq m of conference space
  • Built in 2004
  • Deli
  • Childcare (surcharge)
  • Conference space
  • Breakfast available (surcharge)
  • Dry cleaning
  • Self-service laundry
  • Front desk (24 hours)
  • Staff is multilingual
  • Storage area for luggage
  • Front-desk safe
  • Car service
  • Tour and ticket information
  • Concierge
  • Wedding services available
  • Library
  • Newspapers in lobby (free)
  • Fireplace in lobby
  • Bellhop
  • Elevator
  • No smoking on site
  • Bar or lounge
  • Dining venue
The Soho Hotel, Firmdale Hotels offers 96 accommodations with minibars and safes. Each accommodation is individually decorated. Beds feature premium bedding. Flat-screen televisions come with cable channels. Bathrooms include shower/tub combinations with deep soaking bathtubs, bathrobes, slippers, and designer toiletries.

Guests can surf the web using the complimentary wired and wireless Internet access. Business-friendly amenities include desks and complimentary newspapers. Additionally, rooms include complimentary bottled water and hair dryers. In-room massages, hypo-allergenic bedding, and irons/ironing boards can be requested. A nightly turndown service is provided and housekeeping is offered daily.

Temple Spa has massage/treatment rooms. Services include facials, body treatments, and manicures and pedicures. A variety of treatment therapies are provided, including aromatherapy.

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  • Spa
  • Free WiFi
  • Restaurant
  • Air conditioning
4.9 out of 5, Exceptional, 318 reviews
$637 nightly
The price is $764
May 10 - May 11
Total with taxes and fees
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Property amenities

Family friendly

  • In-room babysitting (surcharge)
  • In-room crib
  • Laundry facilities
  • Snack bar/deli

Internet

  • Available in all rooms: Free WiFi and wired internet
  • Available in some public areas: Free WiFi

Parking and transportation

  • Offsite parking available (GBP 70 per night)
  • Train station pick-up shuttle (surcharge)
  • Limo/town car service

Food and drink

  • Daily full breakfast available 7:00 AM to 11:00 AM for a fee: GBP 28 per person
  • A bar/lounge
  • A restaurant
  • Snack bar/deli

Things to do

  • 24-hour gym
  • Full-service spa
  • Library

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Assistive listening devices
  • Elevator
  • Wheelchair accessibility
  • Wheelchair accessible (may have limitations)

Room amenities

Entertainment

  • Flat-screen TV with cable channels

Bedroom

  • Free crib
  • Hypo-allergenic bedding
  • Premium bedding

Bathroom

  • Bathrobes
  • Bidet
  • Deep soaking bathtub
  • Designer toiletries
  • Hair dryer
  • Shower/bathtub combination
  • Slippers
  • Towels provided

Food and drink

  • 24-hour room service
  • Free bottled water
  • Minibar

More

  • Air conditioning (climate-controlled)
  • Connecting rooms available
  • Desk
  • Free daily newspapers
  • Individual decor
  • Iron/ironing board on request
  • Safe

Policies

Check-in

Check-in time starts at 3 PM
Contactless check-in available
Minimum check-in age: 18

Check-out

Check-out before noon
Contactless check-out available
Late check-out subject to availability

Special check-in instructions

This property offers transfers from the train station (surcharges may apply); guests must contact the property with arrival details before travel, using the contact information on the booking confirmation
Front desk staff will greet guests on arrival at the property
Information provided by the property may be translated using automated translation tools

Access methods

Staffed front desk

Pets

  • No pets allowed

Children and extra beds

  • Children are welcome.
  • Rollaway/extra beds are available for GBP 78.0 per night.
  • Free cribs (infant beds)!

Property payment types

Important information

Optional extras

The fees and deposits listed below will be charged at the time of service, check-in, or check-out.

  • Fee for full breakfast: approximately GBP 28 per person
  • Nearby parking fee: GBP 70 per night (66 ft away)
  • Rollaway bed fee: GBP 78.0 per night
  • Service fee: 5 percent

This may not be a comprehensive list. Fees and deposits are subject to change and might not include tax.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards, debit cards, and cash
Safety features at this property include a carbon monoxide detector, a fire extinguisher, a smoke detector, a security system, a first aid kit, and window guards
This property has outdoor spaces, such as balconies, patios, terraces which may not be suitable for children; if you have concerns, we recommend contacting the property prior to your arrival to confirm they can accommodate you in a suitable room
Charges for extra guests may apply and vary according to property policy.
A cash deposit, credit card, or debit card for incidental charges and government-issued photo identification may be required upon check-in.
Special requests are subject to availability at the time of check-in. Special requests can't be guaranteed and may incur additional charges.
    This property is managed by a professional host. The provision of housing is linked to their trade, business, or profession. This property has outdoor spaces, such as balconies, patios, terraces which may not be suitable for children. If you have concerns, we recommend contacting the property prior to your arrival to confirm they can accommodate you in a suitable room. This property accepts Visa, Mastercard, American Express, debit cards, and cash. For guests' safety, the property includes a carbon monoxide detector, a fire extinguisher, a smoke detector, a security system, a first aid kit, and window guards in each accommodation.

We should mention

  • Reservations are needed for massage services. For reservations, contact the hotel before arrival using the contact information on the booking confirmation.
  • Registered guests are the only ones allowed to be in guestrooms.
  • Connecting/adjoining rooms are subject to availability and can be requested by contacting the property at the number on your booking confirmation.

Property is also known as

Hotel Soho
Soho Hotel
The Soho Hotel London, England
Soho Hotel London
Soho Hotel Firmdale Hotels
Hotel Firmdale Hotels
Soho Firmdale Hotels
Firmdale Hotels
The Soho Hotel
The Soho Hotel, Firmdale Hotels Hotel
The Soho Hotel, Firmdale Hotels London
The Soho Hotel, Firmdale Hotels Hotel London

Frequently asked questions

How close is The Soho Hotel, Firmdale Hotels to the airport?

The Soho Hotel, Firmdale Hotels is 10.6 mi (50-min drive) away from the London City Airport (LCY) airport, the closest popular airport to the property.

How much does it cost to stay at The Soho Hotel, Firmdale Hotels?

As of May 8, 2026, prices found for a 1-night stay for 2 adults at The Soho Hotel, Firmdale Hotels on May 10, 2026 start from $764, including taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

Does The Soho Hotel, Firmdale Hotels have an airport shuttle?

Airport shuttle services are not available at The Soho Hotel, Firmdale Hotels.

Does The Soho Hotel, Firmdale Hotels offer free breakfast?

Free breakfast isn’t provided at The Soho Hotel, Firmdale Hotels, but full breakfast is offered for a fee of GBP 28 per person. It's available every day from 7:00 AM to 11:00 AM.

Is there a casino at The Soho Hotel, Firmdale Hotels?

No, there is no casino at this hotel.

What time is check-in at The Soho Hotel, Firmdale Hotels?

Check-in begins at 3 PM.

Is there free parking at The Soho Hotel, Firmdale Hotels?

Free parking is not available at this hotel.

Does The Soho Hotel, Firmdale Hotels have a pool?

The Soho Hotel, Firmdale Hotels does not have a pool.

Does The Soho Hotel, Firmdale Hotels have a restaurant?

The Soho Hotel, Firmdale Hotels is home to Refuel, which features brunch.

Does The Soho Hotel, Firmdale Hotels have a spa?

Pamper yourself with a day at Temple Spa, where you can enjoy massages, mani/pedis, and aromatherapy.

How close is The Soho Hotel, Firmdale Hotels to downtown London?

The Soho Hotel, Firmdale Hotels is 0.5 mi away from London.

The Soho Hotel, Firmdale Hotels Reviews

Reviews

9.8

Exceptional

Rating 10 - Excellent. 740 out of 812 reviews
Rating 8 - Good. 58 out of 812 reviews
Rating 6 - Okay. 10 out of 812 reviews
Rating 4 - Poor. 3 out of 812 reviews
Rating 2 - Terrible. 1 out of 812 reviews

10/10

Cleanliness

10/10

Staff & service

9.8/10

Amenities

10/10

Property conditions & facilities

Reviews

10/10 Excellent

EMILIO A

Liked: Cleanliness, amenities, property conditions & facilities
GREAT, they actually hold the door for you! From the luggage crew, front desk, bar, room keep all the way to management, everyone it’s working around the clock to make your stay goes as smooth as possible, very impressive. Will be back in a heart bit.
Stayed 2 nights in Jan 2026

10/10 Excellent

judith

Stayed 2 nights in Jan 2026

10/10 Excellent

Samuel

Stayed 1 night in Jan 2026

10/10 Excellent

Pamela

Traveled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Incredible service across the board. Friendly welcomes, helpful staff. I loved watching guests and staff greet each other as old friends every morning at breakfasts - it's clear there are a LOT of regulars. Our room was so comfortable, layout was ideal for traveling with kids. Loved the views. Loved the service. Definitely a favorite hotel experience.
Stayed 1 night in Jan 2026

10/10 Excellent

Bethany

Traveled with family
Liked: Cleanliness, amenities, property conditions & facilities
Honestly, I almost never leave reviews—but our stay at Soho Hotel was truly exceptional. We have stayed in many top-notch five-star hotels, and I can confidently say this was perfection from start to finish. The attention to detail in the room made the experience feel incredibly special. There was a beautifully decorated Christmas tree waiting for us, milk and cookies delivered for the kids, thoughtful little bags of kids toiletries, and even candles to take home—details that felt both luxurious and genuinely warm. Beyond all of that, the room itself was absolutely gorgeous. We didn’t want to leave. An unforgettable stay, and one we will be talking about for a long time
Stayed 2 nights in Dec 2025

10/10 Excellent

Dillon

Stayed 1 night in Dec 2025

10/10 Excellent

Caron

Stayed 3 nights in Dec 2025

10/10 Excellent

Alice

Traveled with family
Liked: Cleanliness, staff & service, amenities
Exceptional, 5 star service, incredible staff, luxury is all in the details and The SoHo Hotel delivers every little detail you never knew you needed for the ultimate stay. Decor is inspiring, cozy yet modern and inviting. Front of house is immaculate.
Stayed 1 night in Dec 2025

8/10 Good

rob

Liked: Cleanliness, staff & service, amenities
it’s amazing but a tad overpriced
Stayed 2 nights in Sep 2025

10/10 Excellent

Amanda

Stayed 1 night in Dec 2025

10/10 Excellent

Heather

Liked: Cleanliness, staff & service, amenities
Always amazing team
Stayed 2 nights in Nov 2025

10/10 Excellent

Ariel

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Beautiful rooms, great service, great location. Comfortable, welcoming.
Stayed 2 nights in Dec 2025

10/10 Excellent

David

Stayed 1 night in Nov 2025

10/10 Excellent

Sharon

Traveled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Amazing experience from start to end. The hotel and staff are amazing and attentive. The property is gorgeous, the rooms are spacious and Soho itself is such a vibrant, fun and buzzing neighborhood to be in. We plan to stay at the Soho Hotel again and again!
Stayed 4 nights in Nov 2025

10/10 Excellent

Catherine

Business traveler
Liked: Cleanliness, staff & service, amenities
Excellent staff!!
Stayed 1 night in Nov 2025

10/10 Excellent

Johnanthony

Liked: Cleanliness, amenities, property conditions & facilities
Amazing room. Staff were excellent and attentive! Alexander was especially helpful.
Stayed 6 nights in Oct 2025

10/10 Excellent

Katrina

Liked: Cleanliness, staff & service, amenities
Room excellent and very helpful staff
Stayed 3 nights in Oct 2025

10/10 Excellent

Howard

Traveled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Amazing hotel
Stayed 1 night in Nov 2025

10/10 Excellent

Rebecca

Traveled with family
Liked: Cleanliness, staff & service, property conditions & facilities
The service was impeccable and I loved that guests had access to a fully stocked Honesty bar.
Stayed 1 night in Oct 2025

10/10 Excellent

John

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 6 nights in Oct 2025

10/10 Excellent

Christina, Bayonne

Traveled with family and small children
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
We loved our stay here. Everyone was extremely welcoming. The decor, art, furnishings were an experience. Lots of dining options steps from the hotel (back restaurant door). We will definitely stay here again on our next London trip!
Stayed 3 nights in Oct 2025

10/10 Excellent

Kerry

Liked: Cleanliness, property conditions & facilities
Stayed 4 nights in Sep 2025

10/10 Excellent

oguzhan

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Incredible as always
Stayed 4 nights in Oct 2025

8/10 Good

William J.

Traveled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Nice and spacious room.
Stayed 6 nights in Sep 2025

10/10 Excellent

Mark

Traveled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
What a beautiful hotel- we loved the decor and design, the staff were exceptional. The place gets a brilliant balance between busy and alive atmosphere with calm and quiet. It’s our new favourite hotel and we can’t wait to return!
Stayed 1 night in Oct 2025