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Air New Zealand Takes (It All) Off

Forget stripped-down service from the airlines; how about a stripped-down staff instead?

Air New Zealand recruited actual employees to bare all for a new ad campaign promoting the airline as the carrier “whose fares have nothing to hide.” Wearing only body paint, the staff filmed both a TV commercial and an in-flight safety video (and you thought Delta’s safety video was hot!). Take a look.


At this point, does anyone actually know where to find Air New Zealand’s life vests? Or am I the only one who found the body paint a bit distracting?

There’s also a fun website to accompany the campaign, my favorite part of which is a rather, uh, revealing behind-the-scenes look at the making of the videos.

I knew I loved Air New Zealand!

michelle_doucette

My name: Michelle Doucette

How I earn my keep: I'm an editor at IgoUgo.com.

Favorite way to get around: Some of my favorite trips involved renting cars in foreign countries and driving through the countryside, stopping on whims. You get a feel for the culture away from the big cities and meet interesting people on the road, including, I must admit, an embarrassingly high number of local policemen. I suppose it would be prudent to learn all of the traffic laws ahead of time.

Best meal I've had while traveling: Since a succession of gelato cones probably doesn't count as a meal, my favorite must have been a fresh crabmeat lunch prepared by a St. John sailboat captain while we took a break from snorkeling in the Caribbean. Sharing baklava as the sun came up over Paros, Greece, (while, once again, not technically a meal) was also memorable.

Travel ambitions: Since climbing Mount Kilimanjaro, I've figured out that I'd like to keep trekking while traveling. I've got my eyes on epic hikes in Nepal, Bhutan, and Peru.

Comments

Alison
Reply

Oh Kiwis. I can’t decide what is wackier, the accents or the fact that they’re NOT WEARING CLOTHES. Thank god for those well placed armrests…

Wearing Clothes
Reply

*Yawn* Lame.

John
Reply

The presentation is definitely more interesting and attention-grabbing. More lively as well.

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